Albany, NY, Feb 27, 2017: MarketResearchReports.biz has recently announced the addition of a detailed market research report examining the global market for mobile application testing (MAT) services to its extensive portfolio of market research reports. The report, titled “Global Mobile Application Testing Services Market 2017-2021,” states that the market will exhibit a remarkable 18% CAGR over the period between 2017 and 2021.
The market is expected to be chiefly driven by the rising demand for the as-a-service model for application testing. The increasing implementation of test automation services and agile testing are also expected to significantly drive the global MAT services market over the report’s forecast period. The rising use of automation tools for testing the progress of software development across every phase, so as to reduce the time required to undertake the entire testing process, is also responsible for the rising demand for mobile application testing services globally.
The key end-use industries of MAT services examined in the report include Telecom, Retail, IT, Media, and banking, financial services, and insurance (BFSI). Of these, the BFSI segment accounted for the leading share in the global market in 2016 and is expected to retain the position as the leading contributor of revenue to the global market over the report’s forecast period as well. The key factors boosting the demand for MAT services in the sector include the rising need for allowing consumers access to financial services through mobile platforms such as smartphones and tablet computers.
From a geographical perspective, the report examines the global MAT services market across regions such as Americas (North America and South America), EMEA (Europe, Middle East and Africa), and APAC (Asia Pacific). Of these, the market across North and South America is presently the leading contributor of revenue to the global market and is expected to dominate the global market throughout the forecast period as well. The rising demand for location-based products and applications and data services in the region will be the key factor driving the increased demand for MAT services.
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The report states that the global market for MAT services features a highly diversified and competitive vendor landscape owing to the presence of a large number of domestic as well as international vendors. It has also been analyzed that the leading companies in the market are focusing on strategies such as development of products with value-added features and competitive pricing structure, expected to further intensify competition in the global market in the next few years.
Furthermore, focus on the development of solutions especially designed for enterprise application developers is also a key trend in the market. Some of the leading companies in the market are Capgemini, Accenture, Wipro, IBM, Infosys, Cognizant, Sopra Steria, QualiTest, Tata Consultancy Services, Cigniti, Tech Mahindra, NTT Data, and Hewlett-Packard Enterprise.
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