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Soup - US - June 2016
While the soup category is facing challenges due to the decline of RTS (ready to serve) wet and condensed soup, areas of opportunity exist. Sales of broth are up due to a cooking culture, and refrigerated soups are performing well in the market due to positive consumer sentiment surrounding the category.
Ice Cream and Desserts - UK - June 2016
Opportunities are ripe for operators to explore healthier formulations in ice cream and desserts, with significant interest in low-sugar and low-fat products. Resizing offers another potential route to explore in ice cream, while tapping into the ‘health halo’ of yogurts and fruit snacks offer desserts a potential way forward in this space.
Chocolate Confectionery - China - June 2016
Geographical expansion will be the big issue for foreign companies to achieve sales growth. The lessons from Hershey’s acquisition of Shanghai Golden Monkey will lead foreign players to be cautious when acquiring Chinese companies for their local distribution power.
Commercial Property - UK - June 2016
UK commercial property yields have generally edged down between April 2013 and April 2016, reflecting stronger investor demand across most sectors. Investor buying power has been boosted by the improving availability of finance, with high competition keeping lending margins under pressure, particularly at the prime end of the market.
The Holiday Planning and Booking Process - UK - June 2016
Mobile bookings are on the increase. More holidaymakers feel comfortable using their smartphone due to larger screen sizes and travel brands improving their app and mobile web functionality.
Oral Care - US - June 2016
The US oral care category has suffered from slow growth in recent years and grew only 2.2% in 2016. Near universal penetration of everyday products such as toothbrushes, toothpaste, mouthwash, and floss leave little room for increased usage.
Baby Personal Care - China - June 2016
The baby personal care market is looking promising along with the government’s end of one-child policy. That said, competition is escalating while maintaining consumers’ loyalty could be challenging. More new international brands are being introduced, especially via online retailers.
Workplace Pensions - UK - June 2016
Pension providers and advisers are about to face their busiest period yet, as nearly 600,000 small and micro-sized employers reach their staging date for auto-enrolment during 2016/17 and a further 1.1 million new employers stage in 2017/18.
Ready Meals - China - June 2016
Convenience and fast to serve are the most common features in the ready meals category, but in fact ‘taste’ is considered as the most important purchase decision factor.
Equity Release Schemes - UK - May 2016
The growth of the equity release market is almost guaranteed by a number of strong market drivers, such as population growth, house price rises and changes in retirement preparation.
Brazilian Lifestyles 2016: Adapting to the New Normal - Brazil - June 2016
As Brazil continues to dive deep into a recession and political upheaval, consumers have had to tighten their budgets, making significant changes to their lifestyles and purchasing habits during the last year.
Fruit Juice - Brazil - June 2016
Despite high sugar content, fruit juice has a positive image among Brazilians as 98% agree that they are better for their health than CSDs (carbonated soft drinks). There is space for innovation and brands should use health credentials to boost sales.
Tires - China - June 2016
Despite the pressure on supply side, domestic passenger car tire market is expected to thrive again, driven by continuous growing car parc and increasingly knowledgeable consumers.
Shopping Locations - UK - June 2016
As retailers endeavour to keep up with evolving consumer shopping habits, the challenges facing the retail market are as apparent as ever.
Auto Service, Maintenance and Repair - Canada - June 2016
Auto service, maintenance and repair are vital to the proper operation of any vehicle and prevent vehicle component failure and loss of money. Consumers today are looking for good customer service, but at the right price and at a facility that is conveniently located.
Marketing to Generation X - US - June 2016
Generation X is often overlooked, bookended by larger generational groups on either side (Baby Boomers and Millennials). However, in the middle stages of their life, Gen Xers are facing their own unique challenges.
Researching and Buying Technology Products - UK - June 2016
Brands’ presence needs to become device-agnostic in order to be able to convert shoppers into buyers at any point of the consumer journey regardless of the device they are on, thus eliminating the risk of losing them in the process of redirecting to another device/platform.
Holiday Booking Process - China - June 2016
Companies can gain more market share through providing comprehensive holiday products. To compete with online booking channels, traditional travel agencies need to aim at outbound travellers and premium tourists and focus on improving their consumer experience.
Garden Products Retailing - UK - June 2016
Competition in garden retailing is intensifying as merger and acquisition activity is reshaping the specialist and DIY sectors, creating large multiple chains in an industry which as recently as 10 years ago was dominated by independent companies and small chains. The nature of specialist retailing is also changing with major garden specialists developing a broader offer in restaurants, clothing and housewares to attract customers year round.
Underwear - UK - June 2016
Men are driving growth in the underwear market, as they take a greater interest in their appearance and are now more inclined than women to see the latest fashion as an important factor when buying underwear.
Fast Fashion - China - June 2016
After years of rapid growth, the fast fashion market is slowing down. Meanwhile, shoppers are demanding better quality products and customer service. They are also demanding more individual styles to suit diversifying tastes.
Carbonated Soft Drinks - US - June 2016
Total retail sales of CSDs (carbonated soft drinks) remained flat from 2015 to 2016 estimate – the result of a shift in consumer preferences for BFY (better-for-you) beverages; backlash from artificial ingredients and sweeteners, and high sugar content; and increasing competition from other drink innovations entering the market.
Hispanics and the Car Purchasing Process - US - June 2016
Hispanics are more likely than the average to plan on buying a car in the next three years. As they go through the car buying process, Hispanics show some flexibility in terms of the makes and models they want, particularly when they intend to purchase a used car.
The Importance of Brands in Technology - China - June 2016
Chinese consumers are willing to pay premium prices for the technology brands they like. Constantly communicating innovation, setting up brick-and-mortar stores, engaging fans and users with marketing events as well as being socially responsible can help brands to foster popularity among Chinese consumers.
Cleaning the House - US - June 2016
Cleaning the house may not be something everyone looks forward to, but it remains an essential regular task, with consumers spending an average of more than four and a half hours on housecleaning every week.
Dishwashing Products - UK - June 2016
The dishwashing category is in decline, with value sales impacted by the increasing influence of discounters and discount grocers, larger economy packs and the continuing development of all-in-one detergents.
Holiday Car Hire - UK - June 2016
This mature market is dominated by a relatively small number of well established companies with little apparent brand differentiation, and could benefit from an injection of competition and excitement generated by a new disruptive business model - an ‘Airbnb of car hire’ perhaps.
Analgesics - US - June 2016
The analgesics market has experienced modest growth in recent years. The majority of consumers turn to some form of OTC (over-the-counter) analgesic to treat pain, with internal analgesics remaining the dominate choice for pain relief, though external analgesics continue to experience faster growth.
The Unbanked and Underbanked - US - June 2016
Un- and underbanked Americans are underserved by traditional financial institutions because many don’t have the identification or money to qualify to open accounts. Instead, they are increasingly serviced by alternative financial services companies and are often limited to products that are more restrictive and have higher fees.
Shopping for Home Decor - US - June 2016
Home decor is a $38+ billion industry, according to 2015 consumer expenditure data, and is forecasted for continued growth through 2021 when sales should reach $45.8 billion, 19% above this year’s estimates. Most purchasing occurs in-store, but growth is coming from online channels as more and more consumers are lured by the convenience of online shopping.
Black Consumers and the Car Purchasing Process - US - June 2016
Black consumers can be influenced by strategic marketing messages during the research and consideration phase of the car buying process as they seek information from multiple sources in their determination of type, make, and model to purchase. Demographics play a role in which resources are most likely to help guide them toward their choice.
Nuts, Seeds and Trail Mix - US - June 2016
The nuts, seeds, and trail mix category continues its steady growth trajectory as Americans adopt frequent snacking occasions, and seek convenient foods they can feel good about eating.
Attitudes Toward Gaming - US - June 2016
The video game market is benefitting from a growing audience, but this also means that consumers are placing new pressures and demands on the video game industry. While many gamers don’t have the time to play as much as they would like, they still like to be competitive and are highly engaged in the hobby.
Marketing to Renters - UK - June 2016
With home ownership seemingly on a permanent decline (and the corresponding rise in renting), companies and brands operating in the home and garden sector need to re-think their strategies.
Chinese Spirits - China - June 2016
The Chinese spirits market developed slowly but is now resilient and shows signs of recovery. Price reduction is not a sustainable tactic for premium baijiu market players to deal with the pressure of anti-extravagance; companies and brands should concentrate on the uniqueness of baijiu to differentiate it from other spirits.
Beverage Packaging Trends - US - June 2016
The non-alcoholic drink market has grown moderately from 2010-15. As consumers look for healthy and functional beverages that fit their lifestyles, categories with traditionally high market penetration are losing share to smaller, trending beverages that focus on nutritional benefits and added function.
Dentistry - UK - June 2016
Private practices are becoming more attractive, with those buyers finding themselves priced out of the NHS market due to the lower profits available now considering good quality general dental practices. However, NHS and mixed practices are likely to continue to be in high demand due to the protected income stream and monopoly trading position associated with them.
Health and Wellness Retailing - Canada - June 2016
Canadians take a holistic approach to managing wellness, with physical and mental health being the top priorities. Though they generally see themselves as healthy, weight remains a concern for about half the population (54%).
Cookware - US - June 2016
The cookware market continues to experience slow growth, benefiting from continued consumer interest in cooking or baking at-home and a variety of innovative cookware features that simplify cooking and cleanup.
Oral Care - UK - June 2016
Value sales growth in the UK oral care market has been increasingly undermined by falling sales in the mouthwash segment and a decline in new product launches. This underlines the importance of product innovation to the category if it is to return to a higher growth rate in the future.
Private Healthcare - UK - June 2016
The financial struggles of NHS Trusts provide an even greater opportunity for private providers to take on more NHS work and could see more people turning to private healthcare to guarantee access to healthcare services.
Car Sharing - US - June 2016
Advances in technology and changes in consumer behavior have produced an emergence of car sharing services and products in select markets in the US.
Marketing to Mintropolitans - China - June 2016
Brands should particularly focus on attracting young and affluent consumers and invest in setting up membership programmes to foster loyal users for long-term success.
Carbonated Soft Drinks - Brazil - May 2016
There are two main factors affecting the consumption of carbonated soft drinks: the first one is the economic recession; the other is that Brazilian consumers are opting for products they consider to be more healthful.
Courier and Express Delivery - UK - May 2016
The increasing popularity of online shopping in both the B2B and B2C sectors is driving demand for parcel operators.
IT Services - UK - May 2016
Computer technology has migrated away from its origins of providing new ways to undertake activities to increase capabilities, improve efficiency, and transform cost competitiveness.
Data Centres - UK - May 2016
Exponential growth in data, set to further increase with the Internet of Things; continued migration to the Cloud; advances in communication speeds; ever advancing technology in computing power; and the trend to third-party outsourcing of non-core activities can only result in growing data centre demand.
Social Networking - Ireland - May 2016
Social media is seen as a good source of company information among consumers. This indicates that platforms such as Facebook, YouTube and Twitter are becoming increasingly important to Irish consumers during the research phase of many types of purchase decision.
Nightclubs - UK - May 2016
The potential of smartphones within the nightclubs market, in terms of promotion, booking and in-club behaviour, is still underexplored. However, high interest in such features among young club goers suggests the smartphone is set to become a far greater element of nightclub visits in the coming years.
DIY Retailing - Italy - May 2016
The slowdown in price growth across the category helped encourage consumer expenditure on DIY in 2015, with the softer end of the market outperforming the heavy end, which helped soft end-focused Leroy Merlin consolidate its market leading position.
DIY Retailing - Spain - May 2016
There is a long way to go but the DIY market in Spain is showing signs of recovery, with both consumer spending on DIY products and DIY specialists’ sales growing strongly in 2015.
DIY Retailing - Europe - May 2016
DIY faces challenging times. The superstores are under pressure in both Germany and the UK and if Bunnings is successful with Homebase that pressure can only increase for the rest.
The Connected Home - UK - May 2016
The smartphone is consumers’ preferred control mechanism for the connected home. However, current platform fragmentation means that consumers may need several different apps to control all of their connected home devices. Android and iOS continue to dominate the smartphone OS market in the UK, holding a combined 85% share of users.
Car Insurance - Ireland - May 2016
Having benefited from several years of intense price competition among car insurance providers, consumers both in NI and RoI are being confronted now with a harsh new reality: significant increases in motor insurance premiums over the past couple of years, with further (albeit less severe) increases almost inevitable in the months and years ahead.
DIY Retailing - Germany - May 2016
DIY superstores are under pressure. The collapse of Praktiker has given them some respite but the underlying trend appears to be downwards. There has been a small, but significant upward move in the proportion of people renting their homes and there is an ageing population, less inclined to do home improvements themselves.
DIY Retailing - UK - May 2016
The UK DIY market remains challenging with growth in consumer spending slowing and retail sales through the specialists going into decline. Quality and staff expertise are key points of difference for the specialists, but they need to find a way to bring this closer to the everyday lives of consumers. The introduction of Bunnings will increase competition at the harder end of the market, so now is the time to start looking at how best to capitalise on a growing generation of renters.
Winter Holidays Abroad - UK - May 2016
Additionally, consumers’ increasing desire for authentic experiences has resulted in growing numbers of people taking winter holidays in the Nordic countries and this remains a prime area of potential for the future.
Attitudes towards Leisure Venue Catering - UK - May 2016
Secondary spending at leisure venues remains in the line of fire, with most diners willing to cut back on their food and drink spend if ticket prices rise.
Ice Cream and Frozen Novelties - Canada - May 2016
In the face of demographic pressures, this Report identifies opportunities and what considerations are more likely to resonate with different segments to inform targeted innovation and messaging strategies.
Pub Visiting - UK - May 2016
Many publicans have evolved their venues and placed a greater emphasis on food in order to remain profitable.
Car Finance - UK - May 2016
With car market volumes and the prospects for the UK economy set to remain favourable, further growth in this market is forecast.
Refrigerantes - Brasil - Maio 2016
A retenção destes consumidores é primordial e, para tanto, as empresas vêm investindo em bebidas gaseificadas mais saudáveis, com chás e suco de fruta natural.
Prepared Meals Review - UK - May 2016
Boosting the nutritional benefits of prepared meals can tap into the current high interest in “positive nutrition” foods while helping to overturn the typically unhealthy image of these products.
Consumers and Financial Advice - UK - May 2016
This means there are opportunities for those willing to explore beyond the typical financial advice customer.
Consumer Attitudes Toward FinTech - US - May 2016
Mobile services currently lead the charge, but there are many more opportunities to explore.
Travel Booking - US - May 2016
As loyalty to travel supplier brands is in question due to devaluing of loyalty programs, OTAs stand to benefit.
Snack, Nutrition and Performance Bars - US - May 2016
Bars may be taking a backseat as snack options abound, along with food/drinks claiming functional benefits. Mintel predicts the slow and steady growth will continue through 2020.
Cheese - Ireland - May 2016
However, the craze of high-protein diets offers an opportunity for cheese producers to cash in on this trend.
Energy Drinks - US - May 2016
Total retail sales of energy drinks and shots posted estimated gains in 2015, thanks to the success seen in the energy drink segment.
Dining Out - Canada - May 2016
Restaurants must therefore continue to understand what motivates consumers to dine out and how to attract those who plan on spending less.
Consumers and Financial Advice - Canada - May 2016
The introduction of CRM2 and the rise of digital advice channels (including robo-advisory services) are two major forces that are likely to have a significant impact on the financial advisory industry in Canada in the coming years.
Social and Media Networks - China - May 2016
Public accounts of opinion leaders may help brands to boost awareness, and offering promotions via public accounts may boost consumer engagement.
Package vs Independent Holidays - UK - May 2016
As a result of the choice on offer, package providers should implement a more flexible booking model to help satisfy consumer desire for customisation.
Hispanics and Money Management - US - May 2016
The majority of Hispanic consumers tend to be optimistic about how they are doing financially, as their households are able to save money each month.
Consumers and the Economic Outlook: Quarterly Update - UK - May 2016
April’s figures dipped slightly, but people are still more positive than there were for most of 2015.
Attitudes towards Cooking in the Home - UK - May 2016
While the recession has been a driving factor for the scratch cooking trend, enjoyment and ingredient control are as important as saving money in prompting people to cook.
Family Finances - UK - May 2016
Balancing day-to-day expenses like food, bills and childcare makes it difficult for families to save and plan for the long term.
Books and e-books - UK - May 2016
Reports of the death of print, as Mark Twain might have said, have been greatly exaggerated. For those who predicted an inexorable decline of physical books, the past 18 months have necessitated a re-think. Far more than in other media sectors, book buyers and readers maintain an emotional connection with pre-digital formats.
Prepared Meals - US - May 2016
Sales of prepared meals turned slightly positive in 2015 after three consecutive years of declines, but remain below their 2010 level, weak results in line with a broader move away from more processed foods in favor of fresher and healthier alternatives.
Womenswear - UK - May 2016
Growth in the market has slowed as women have become accustomed to purchasing clothing on sale. The market remains resilient, yet retailers should be looking beyond promotions to drive sales. Combining retail with leisure enables retailers to tap into this growing area of spend, while digital innovations can balance a varied shopping experience with the convenience that women seek.
Social and Media Networks - UK - May 2016
While the reach of branded communication still seems relatively limited, brands should not underestimate the potential of second-degree exposure through shares of content originally posted by brands and online reactions to offline ads, which can significantly broaden the audience that is exposed to a brand’s message.
On-premise Alcohol Trends - US - May 2016
Sales of alcohol at bars, restaurants, and other establishments continue to grow as consumers feel relatively positive about the US economy. The alcohol industry is continually adapting to new consumer preferences including the movement toward craft beer, lower alcohol drinks, and cocktails made with the freshest ingredients.
Facial Skincare and Anti-Aging - US - May 2016
The highly competitive facial skincare and anti-aging category saw sales dip in 2015, as specialty skincare segments continue to struggle and the previously fast-growing lip balm segment also saw sales decline.
Black Consumers and Money Management - US - May 2016
Black consumers are eager for help and in need of money management services. Black consumers’ household structures, dynamics, and incomes differ from the total population, presenting them with specific challenges in managing their money.
Self Diagnostics - US - May 2016
The self diagnostics market is made up of several diverse segments all aiming to give consumers insight into their health. For the two largest segments, blood pressure and blood glucose monitoring, testing is likely to be done out of necessity and can be covered by insurance, which impacts retail sales.
Vegetables - US - May 2016
The vegetables category continued its steady year-over-year growth fueled mostly by sales of fresh produce, including fresh-cut salad. Consumers are eating and buying more vegetables, at home and away, and are looking for freshness, convenience, and nutrition. Despite category interest, consumers still want more information about product nutrition, preparation, and origin
Legal Services - UK - May 2016
The adoption of Alternative Business Structures (ABS) has not resulted in an immediate transformative change in the legal services industry. However, it has started to drive much needed innovation to the legal sector, with firms delivering more client focussed and cost effective services as competition starts to intensify.
Marketing to Millennials - US - May 2016
Although this generational group spans nearly two decades, making it hard to understand what a “typical” Millennial looks like, hallmarks of this group include their support of social change, and changing family dynamics; their penchant for selective spending in which they will scrimp in some areas only to splurge on others; and their reliance on technology countered by an equally compelling desire to “switch-off.
Quick Service Restaurants - US - May 2016
As the lines between traditional restaurant segments continue to blur, QSRs (quick service restaurants) have been taking steps to remain competitive in the changing restaurant landscape. Most QSR users agree that QSRs are the best option when they are short on time.
Motorcycles - US - May 2016
The market for new motorcycle sales is one of great challenge. The industry is also challenged by an aging core group of owners, with those over the age of 55 slowly giving up on motorcycling, and efforts to draw women into the market less effective than the industry might desire.
Pub Catering - UK - May 2016
The pub catering market is highly competitive, as evidenced by the continuing decline in pub numbers. Pubs also compete with a range of other eating out establishments, so food needs to compare favourably with restaurants if they are to increase the frequency of visits. Food is a core part of pubs’ sales mix and all-day food sales continue to provide growth opportunities. This includes a strong breakfast/brunch offer, afternoon teas and more light snacks to maximise revenues.
On-trade Soft Drinks - China - May 2016
Beverages usually are not the centre of a meal, but pairing the beverages with food can effectively increase consumers’ likeliness of ordering a drink.
Customer Satisfaction and Brands - UK - May 2016
There is a clear link between customer satisfaction and perception of premium attributes such as quality, innovation, sophistication or style, forming the basis of why consumers seek out luxury brands in the first place.
Lifestyles of Mums - UK - May 2016
Whilst some blame devices for making today’s kids lazy, there are many ways in which technology could encourage kids to do all the things that are not always considered to be fun, making parents’ lives easier.
Washers and Dryers - UK - May 2016
Washing machines are a household essential and will be replaced as a matter of urgency when they go wrong, but the buoyant housing market and growth in household numbers have stimulated the first-time buyer market too. Manufacturers have forged ahead with innovative products in the market for laundry appliances.
Mortgage Advice - UK - May 2016
Independent advisers have an advantage over branch-based advisers in being perceived as responsive to customers’ needs, but many people will still opt for a lender and product selected through their own research.
Dishwashing Products - US - May 2016
Practically every US home has dishwashing products. However, being such a universal product category means it can be difficult to drive growth. While dishwashing liquid has been able to increase sales in recent years through innovations such as scented formulas, dishwasher detergent has found it harder to differentiate and faces tougher price competition.
Mens Facial Skincare - UK - May 2016
Sales growth has slowed in the male facial skincare market, challenged by both recruitment issues and the impact of fashion trends. The core demographic of 16-24-year-olds is declining in number and older men remain apprehensive of using facial skincare products.
Teen and Tween Beauty and Personal Care Consumer - US - May 2016
Teens represent an increasingly diverse and open-minded population, and as a result are seeking more relatable spokespeople in BPC (beauty and personal care) advertising and communication. Teens are also tech-savvy and engage with BPC products and trends online while ultimately making purchases in-store, stressing the need for a seamless omnichannel experience.
Financial Literacy - US - May 2016
The level of financial literacy is low in the US and consumers are paying the price. The ramifications of this to consumers are obvious, and fortunately many consumers realize that they don’t know enough and are interested in learning more.