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Hispanics and Cleaning the House - US - April 2016
Hispanics’ expenditures on household cleaning products have grown modestly as a result of Hispanics’ attention toward value and a gradually diminishing sense of urgency for keeping their homes spotlessly clean as they become more acculturated and adopt a more casual attitude toward household cleanliness.
American Lifestyles - US - April 2016
Even though an improved economy has left Americans with a little extra money in their pockets, some are still struggling to find a balanced approach to spending.
Discounters - Ireland - April 2016
Discounters are currently one of the fastest-growing markets in Ireland, with discount retailers forecast to see 7% growth in 2016. However, there are still hurdles to overcome for discounters to effectively compete with their multiple supermarket rivals.
Buy-to-let Mortgages - UK - April 2016
The buy-to-let market will face an onslaught of challenges over the coming years, with an influx of regulatory changes that are set to slow down growth. Lenders need to adapt product ranges, support landlords with investment strategy rethinks, and ensure that all new borrowers are equipped with the knowledge to make the best decisions. Strengthening intermediary channels will be crucial.
British Lifestyles: Growing Tired of Austerity - UK - April 2016
Britain’s economy growth has outstripped other major economies, employment is high (and unemployment is low) and wages have been rising above inflation. Yet, consumer sentiment has been slow to respond. Perhaps we will need to see a more sustained period of growth in earnings before Britons start feeling truly optimistic.
Added Value in Dairy Drinks, Milk and Cream - UK - April 2016
Given shoppers’ willingness to boycott a milk where farmers are seen to not have received a fair price together with their uncertainty over which operators pay farmers fairly, there is a need for companies to make their credentials in this area tangible to consumers.
Connected Living - Smart Home and Integrated Devices - Canada - April 2016
The majority of Canadian consumers are interested in making their home more ‘connected’ by using smart devices. The growing desire by the consumer for convenience, safety, security and energy and money savings will support the progression of the smart home market.
Canadian Lifestyles: Its Not Dollars to Donuts - Canada - April 2016
Although the majority of Canadians perceive their current financial situation as stable, there is a sense that the rising cost of goods is impacting consumers – leading to a greater prioritization of addressing current debt and saving for the future.
The State of the Burger - US - April 2016
The burger category is ripe for continued innovation as new fast casual players enter the market and existing brands expand their burger menus. Diners today are open to trying new and exciting burgers made with innovative beef blends and unique toppings.
Shampoo, Conditioner and Hairstyling Products - US - April 2016
The shampoo, conditioner, and hairstyling market decelerated from the previous year, growing by 2.1%. The hairstyling segment has remained stagnant due to consumers’ interest in more natural hairstyles.
The Car Purchasing Process - UK - April 2016
Car sales reached a new high of 9.93 million units in 2015 helped by a strong economy, low interest rates and the actions of manufacturers and retailers to encourage purchases.
Marketing Financial Services to Women - Canada - April 2016
Positive messaging centred on life events is more likely to resonate with women and encourage them to be proactive about investing and retirement planning.
Nutritional and Performance Drinks - US - April 2016
Mintel estimates the nutritional and performance drink category continued its moderate growth, with dollar sales increasing 6% in 2015. The category benefits from growing consumer attention toward healthy living, and provides a convenient and efficient means of helping them meet goals.
The Chinese Consumer - China - April 2016
China is gradually progressing into an energy-saving, environmental-friendly and technology-driven economy in which mass industrial production is giving way to domestic consumption to act as the key growth engine.
Smart Homes - US - April 2016
Only in the past few years has the smart home market emerged onto solid footing following a variety of early product failures, such as $20,000 smart refrigerators that were soundly rejected by consumers.
Loyalty and Brands - UK - April 2016
The differences in building and measuring loyalty across different sectors mean that brands must take a nuanced approach to fostering a connection with customers.
Baby Food and Drink - UK - April 2016
Homemade food continues to dominate usage, offering parents a cheaper way to feed their child as well as control over ingredients.
Chocolate Confectionery - UK - April 2016
Flat volume sales in chocolate confectionery show the continuing need for brands to use innovation to encourage trading up, both when buying chocolate as a treat for oneself and when gift purchasing.
Spirits - Brazil - April 2016
Spirits must taste good neat, therefore brands innovating with flavor should make sure this does not compromise the taste (ie, not too sweet) or consumers might turn away.
Millennial Travelers - US - April 2016
Based on their travel behaviors and attitudes, Millennials are emerging as one of the most valuable population segments for the growing US travel industry.
Tea Drinks - China - April 2016
The ready-to-drink tea drinks market in China has developed slowly over recent years. Intense competition from other soft drink categories and the decline in demand for green and black/red tea drinks, and lack of product innovation have all led to the poor performance of the current market.
Salty Snacks - US - April 2016
The salty snacks market continues to perform well, especially as the popularity of snacking continues. The meat snacks and popcorn segments continue to drive much of this growth, fueled by strong product innovation, and positive health perceptions.
Fridges and Freezers - UK - April 2016
Innovation has touched almost every aspect of design in the market for refrigeration, inspiring consumers to trade up for better style, functionality and different formats. Today fridges and freezers come in a range of colours, have a variety of storage solutions, are more energy-efficient, keep food fresher for longer and can even be a status symbol - something to impress visitors.
The Leisure Outlook - UK - April 2016
The ever-growing importance of food to pub revenues means that landlords are competing as much against mid-market restaurant chains as they are against other pubs.
Marketing to the iGeneration - US - April 2016
Until recently, the iGeneration has been largely overshadowed by the preceding generation: Millennials. As iGens begin to edge Millennials out of the key 18-34 demographic, marketers need to pay closer attention to this generation’s priorities and how their behavior differs from the dominant Millennials.
Womens Haircare - UK - April 2016
The women’s haircare category has struggled to grow in value in recent years, as savvy shopping behaviours see women buying branded products at discount retailers. In addition, women are washing and styling their hair less frequently, which may be driven by concern over damage. Interest in shampoos with different levels of cleansing is high, as well as scalp protecting products, presenting innovation opportunities to the category.
Occupational Health - UK - April 2016
There are approximately 450,000 new cases of occupational ill health in the UK every year, but the costs of managing ill-health at an individual corporate level remain poorly measured and unclear.
Frozen Snacks - US - April 2016
After a slight decline in 2014, sales of frozen snacks rebounded in 2015 and are forecast to continue that growth through 2020.
Toilet Cleaning, Bleaches and Disinfectants - UK - April 2016
The continued shift towards multipurpose cleaning products and low-cost bleach is affecting value sales in the toilet cleaning, bleaches and disinfectants category as consumers look to save money and space in the home.
Holiday Trends - China - April 2016
The future growth of the demand for travel comes from family travellers who are eager to experience immersive local culture in a leisurely way. In addition, long weekends and the sharing economy will further boost the holiday market in China.
Cordials and Squashes - UK - April 2016
Health and naturalness will remain important sales drivers in the market in the coming years. Innovating with plant-derived sweeteners and using the ‘no added sugar’ claim should be an effective way for brands to promote their health credentials.
Lawn and Garden Products - US - April 2016
The lawn and garden products market is on the rise in an improving economy as more consumers engage in discretionary projects to improve their outdoor living space. In addition, consumers are viewing lawn and garden care as an enjoyable activity with benefits rather than a chore.
Seasonal Shopping (Autumn/Winter) - UK - April 2016
The value of autumn events rose by an estimated 5.8% in 2015, driven by increased spend on Halloween among young families and Millennials, and continued high purchasing levels for back-to-school.
UK Retail Rankings - April 2016
Retailing is always changing, but the pace of change seems to be accelerating. The 2016 edition of the retail rankings provides a snapshot of the current state of play. Online is growing, but how many of the pure players are profitable and will they begin to focus on profits over market share
Non-dairy Milk - US - April 2016
Total non-dairy milk sales are expected to continue upward as consumers search for better-for-you alternatives to dairy milk, and as plant-based alternatives continue to trend to meet a variety of consumers’ dietary needs.
Innovations in the Insurance Market - US - April 2016
After years of offering little innovation, the insurance industry is rapidly integrating technology into its interactions with consumers. Mobile apps that make it easier to get information and conduct transactions, trackers that provide feedback so people can change their behavior, and devices that keep homes safer and more environmentally friendly are customer-centric innovations that are changing consumer expectations of both the industry in general and their individual carriers.
Menswear Retailing - China - April 2016
The menswear market is slowing, consumers are becoming more demanding and online retail is intensifying competition.
Disposable Baby Products - US - April 2016
After years of flat or declining sales, the disposable baby products market is bouncing back as birth rates and consumer confidence recover and parents allocate more spend to premium products.
Baby Durables - US - April 2016
Total retail sales of baby durables totaled $9.3 billion at current prices in 2015, up 2.5% versus 2014. This growth is forecasted to continue at an average rate of just under 1% annually through 2020 when sales should reach $9.8 billion.
Childrens Drinks - China - April 2016
Many current CD products have overemphasized the kids-friendly taste and package design and have overlooked that parents are the ultimate decision makers, with all-natural ingredients the element that matters most for them.
Mens Haircare - UK - April 2016
At a total level the men’s haircare market has struggled to maintain sales growth, due to the availability of products at reduced prices. This has particularly affected the shampoo segment, where low innovation fails to tempt men to spend more.
Recycling - UK - March 2016
Demanding international economic conditions and changing import policies have had a negative impact on UK companies operating in the recycling industry.
OTC Analgesics and Cold and Flu Remedies - UK - April 2016
Overall, OTC analgesics and cold and flu remedies have enjoyed strong sales growth in recent years, bolstered by high levels of NPD and sustained investment in advertising, as well as a less effective flu jab in winter 2014/15.
Potable Water and Sewerage - UK - April 2016
The WFD will continue to be a key driver for capital investment in the water and sewerage industry. It is also expected to drive innovation as companies are looking at new technologies that offer the best solution to implementing the directive.
Travel Money - UK - March 2016
With the holiday market growing and strong forecasts for overseas expenditure, the travel money market has a positive outlook. However, the commoditisation of the sector and consumers’ continued pursuit of value for money makes it a challenge for brands to maintain market share if they don’t keep up the best rates and lowest fees and charges.
Online and Mobile Retailing - Ireland - March 2016
Despite showing strong a preference for having goods delivered to their homes, Irish consumers are interested in click-and-collect services, receiving goods at work and by drones.
Convenience Store Foodservice - US - March 2016
The growth of ready-to-eat, grab-and-go, chef-prepared and fresh food-for-now offerings in the convenience store space is the result of increased consumer demand, along with improved quality and consumer perception of quality, more-and-better menu options, as well as implementation of emerging technologies that are simplifying and streamlining the ordering and payment process
International Food Trends - US - March 2016
Sales of international foods in the US are projected to grow moderately between 2015 and 2020, from $12.2 billion to $13.9 billion. Immigration and the increasingly multicultural nature of American society are factors that are influencing growth.
Fruit and Vegetables - Ireland - March 2016
The drive among Irish consumers to improve their diets and overall health has helped to boost the usage of fruit and vegetables in both NI and RoI – with produce dubbed as ‘superfoods’ seeing sales improve drastically during 2015. However, many consumers still struggle to reach their five-a-day, pointing to a need for more guidance on portion sizes and products that make meeting this requirement easier for consumers.
Pasta, Rice, Noodles and Starches - Canada - March 2016
Paste, rice and noodles (PRN) enjoys near ubiquitous usage among Canadians. This, however, does not mean that the landscape is not changing. Pasta retail volume sales remained relatively steady between 2011 and 2015, while rice grew. As Canada’s demographic mix changes, so too is what Canadians are eating.
Mortgages - Ireland - March 2016
Although the Irish mortgage market has re-established itself following the turmoil of the post-financial crisis and recession years, the value of outstanding mortgage lending is – perhaps surprisingly – in subtle decline. Although mortgage lending is increasing, it nonetheless trails the prevailing level of repayments.
Online Grocery Retailing - UK - March 2016
The online grocery market continues to grow in double digits but remains a niche market in terms of the wider grocery market. However, the shift away from superstores to more convenient shopping channels is certainly benefiting the market.
Hotel Chain Strategy - March 2016
Brand proliferation is likely to continue as the big chains attempt to compete in each nook and cranny of the hotel market through offering a specifically tailored product.
Bottled Water - UK - March 2016
Bottled water has enjoyed robust growth, benefiting as a low-cost option on the go while incomes were squeezed and boosted by good weather and its sugar-free credentials. The slow growth in real incomes should facilitate growth in spending.
Cakes and Cake Bars - UK - March 2016
Opportunities are ripe for operators to explore healthier formulations, with significant unmet demand for such products. In this context, superfood ingredients –including ancient grains, coconut oil and vegetables – can play an important role, tapping the current focus on ‘positive nutrition’.
Bicycles - UK - March 2016
Participation among women has grown much faster than that among men but it is still significantly lower and there is considerable potential for developing the frequency with which women ride.
Motor Insurance - UK - March 2016
After a period of falling premiums, 2015 saw a sizeable increase in GWP with evidence that further premium increases are likely in 2016.
Mortgages - UK - March 2016
As the population ages and many can only arrange a mortgage later in life, lenders must prepare to adapt to change in terms of market dynamics and customer profile. Removing barriers to purchase is set to characterise the market over the coming years.
Biscuits, Cookies and Crackers - UK - March 2016
While the majority of people are concerned about sugar, sales of sweet biscuits are holding up well. With consumers likely to become more focused on portion control due to concerns about sugar though, smaller-sized convenience products and mini packs that also cater better for on-the-go snacking are likely to become more important.
Nappies and Baby Wipes - China - March 2016
To improve and enhance competitiveness in the China nappy market, companies and brands need to prioritise improving product quality since this product feature is the top driver for consumers’ brand switch behaviour.
Family Holidays - UK - March 2016
In an age of fast-paced family life, ‘relay parenting’ and constant juggling of roles and responsibilities, where many households find it hard to find time even to sit down and eat together, holiday brands can position themselves as helping to provide precious spaces and opportunities for families to re-connect.
Consumer Snacking - UK - March 2016
Snacking is almost universal. 95% of UK adults have snacked in December 2015, down from 97% a year prior. Usage is down in all categories bar savoury biscuits.
Bundled Communications Services - UK - March 2016
By the end of 2016 each of the big four providers are expected to offer some form of quad-play bundle. The success of quad-play lies in convincing customers that having all of their services under one roof will be beneficial. Using customer data to create personalised deals and bundles could be the key to achieving this.
Menswear - UK - March 2016
Spend on clothing is increasingly competing with other areas such as leisure, with men showing a preference for spending their extra money on activities such as dining out and going out rather than on fashion.
Chocolate Confectionery - US - March 2016
Dollar sales of chocolate confectionery continued to grow in 2015, albeit at a tempered pace compared to previous years. The indulgence category has avoided steep losses, even as consumers place an increased importance on health.
Biscuits, Cookies and Crackers - China - March 2016
Their convenience and filling nature enable biscuits to be competitive within the breakfast occasion. Breakfast biscuits should focus on taste and nutritional richness. Consumers are drawn to breakfast biscuits with coatings/fillings and nuts/fruits bits. Snack-like biscuits could take bold steps in flavour, colour and shape innovation.
Digital Trends - China - March 2016
Chinese consumers are open to purchasing and using digital products, and multifunctional digital products with enhanced features may be attractive to Chinese consumers.
Bottled Water - China - March 2016
The current bottled water market is at a more sustainable stage driven by rapid expansion in the low end, with a volume sales advantage and a small high-end market with escalating growth and high profit margins. While low-end brands are competing on price, high-end brands are rivalling with premium associations such as high-quality water sources and packaging.
Home Communication Services - US - March 2016
Kids as Influencers - US - March 2016
35 million US households include children younger than 18. The majority are headed by a married couple. Parenting trends allow for kids to have significant influence on household decisions – including purchases for the child individually as well as those for the whole family.
Beauty Retailing - China - March 2016
In China, where national expansion of physical stores is diminishing, mobile is becoming the battlefield for beauty retailers. There is an enormous amount of mobile-centric innovation intensifying competition for consumers' wallets and the O2O movement will continue to boom in order to provide an omni-channel experience.
Consumer Spending Priorities - China - March 2016
Although confidence levels remain high, the negative impact from the slowdown in the economy and the sluggish financial market is starting to affect spending behaviour. Consumers are optimistic in a cautious way; however the need for self-indulgence is driving growth of discretional categories.
Mortgages/Residential Mortgage Lending - Canada - March 2016
A current banking relationship is the most important choice factor for consumers when choosing a mortgage lender, underlying the importance of a strong branch network and motivated front-line staff to cross-sell mortgage products.
Dairy Milk - US - March 2016
The momentum dairy milk experienced in 2014 failed to continue in estimated 2015 as the category faced challenges from a surplus of milk, declining exports, declining consumer consumption, and strong competition from the non-dairy milk segment.
Cooking Habits - Brazil - March 2016
With higher living costs, and lower incomes, Brazilians are expected to cook more often at home in order to save money.
Sanitary Protection and Feminine Hygiene Products - Brazil - March 2016
Brazilian women like to feel clean, and the same is true regarding sanitary protection and feminine hygiene products. Among the concerns related to this sector mentioned by them are leakages, possible health problems, and unhygienic products. Brands therefore have some challenges to attract these consumers, developing innovative products that can be practical at the same time, facilitating women’s life.
Feminine Hygiene and Sanitary Protection Products - US - March 2016
Growth of the overall feminine care products market has been marginal in recent years, as it faces several challenges. Women are having fewer, lighter periods, contributing to declining usage of sanitary protection, specifically tampons.
Digital Trends Spring - UK - March 2016
Digital wallets still struggle to attract mainstream interest, but almost three quarters of those who use the technology do so almost every time they have the opportunity.
Gas Supply and Distribution - UK - March 2016
During the current control period RIIO-GD1 from 2013 to 2021, asset management and demand-side responses (working with consumers to reduce demand rather than increase generation) are likely to be the most significant areas of innovation, with smart technology expected to play a key role.
Hispanics Diet and Wellness - US - March 2016
Having a healthy lifestyle is important for Hispanics. More than half are proactive in terms of diet and exercise; however, since in general Hispanics feel they are healthy, the need for change may not be evident for all.
Digital Advertising - UK - March 2016
The digital channel provides advertisers with a unique benefit that is difficult to replicate using other media formats - the ability to target a specific individual, with a specific message, at a specific time.
The Beauty Consumer - US - March 2016
The beauty category showed positive growth from 2010-15 and is projected to see continued gains. Looking forward, key demographic groups include Millennials and Hispanics. Nurturing and expanding the Beauty Enthusiasts segment will also be important for product and market growth.
Packaged Red Meat - US - March 2016
Consumers are increasingly turning to non-traditional venues for their red meats, with parents notably likely to purchase red meat online, and Hispanic consumers turning to mass merchandisers for red meat.
Mens Clothing - US - March 2016
Sales of men’s clothing are expected to increase over the next five years, and grow at a faster pace than women’s clothing over the same period. Men aged 25-34 are key to the market due to their transitional life stage as well as their relatively higher earnings (versus younger men, who also support growth).
Specialist Food and Drink Retailers - UK - March 2016
The trend towards convenience shopping is driving footfall back into towns and cities where the specialists tend to be located, but with this comes additional competition from c-stores, discounters and online.
Casinos and Bingo - UK - March 2016
New venue concepts in the casino and bingo club markets are set to play a key role in shaping the future of both.
Hard Surface Cleaning and Care Products - UK - March 2016
The hard surface cleaning and care market is in decline, a result of competitive pricing and consumers relying on fewer multipurpose products.
Healthy Dining Trends - US - March 2016
The nature of health is shifting away from counting calories and moving towards a focus on holistic “wellness.” New restaurants are entering the market with an emphasis on natural, nutritious, and quick meals designed to attract diners stressed for time but wanting healthful meals.
Feminine Hygiene and Sanitary Protection Products - UK - March 2016
The feminine hygiene and sanitary protection category has grown slowly and steadily in recent years, driven by the feminine hygiene and incontinence sectors.
Black Consumers Diet and Wellness - US - March 2016
Black consumers are disproportionately impacted by certain health conditions and diseases, such as heart disease, diabetes, hypertension, and obesity. They have a very positive view of their overall health.
Crackers - US - March 2016
The crackers category reached $7.7 billion in 2015, representing growth of 17% from 2010-15. Consumer interest in snacking, and perceptions of crackers as a healthier snack than other salty snacks helps boost category sales.
Meat and Poultry - Brazil - March 2016
A key challenge for the market is the current economic crisis and high inflation, making meat and poultry products even more expensive for the Brazilian consumer.
Marketing to Young Adults - UK - March 2016
Whilst it may be possible to buy the attention of young adults in the short run, brands looking to foster long lasting relationships will need to look beyond price promotions and discounting.
Mobile Phones - US - March 2016
Growth in the mobile phones market has slowed down as smartphone ownership hits 80% of consumers.
Convenience Stores - US - March 2016
Convenience stores are a steady presence in most US consumers’ lives and a significant $450 billion business. With 82% of survey respondents stating that they have gone to a convenience store within the last three months, this channel is clearly an important platform for connecting with shoppers and making sales.
Cleaning the House - China - March 2016
Apart from concentrating on driving sales through encouraging more frequent usage of household cleaning products, brands should also focus on product development in products featuring creative packaging design and natural ingredients to add to value perceptions.
Residential Flooring - US - March 2016
Things continue to look up for the residential flooring market, as a solid housing market and growing consumer confidence create conditions for increased spending on home renovations.
Air Care - US - March 2016
After struggling in recent years, the air care market posted stronger gains in 2015 reflected in growth across all segments.
Consumer Trends, Attitudes and Spending Habits on the Home - UK - March 2016
The UK’s 27 million households spent £27.2 billion on buying for their homes in 2015. And when the housing market is buoyant, people spend more freely to create the homes they want.
Grocery Store Perimeter - Canada - March 2016
Rapidly rising food costs are impacting categories sold at the perimeter of the grocery store (fresh produce, dairy, fresh baked goods, fresh meat and seafood). Retailers must creatively find ways to reinforce ‘freshness’ and lessen consumer focus on price.