Future Market Insights
With increasing number of road accidents occurring due to unclear windshields and foggy windows, the safety concerns during winter commute remain intact. The changing climatic conditions with respect to the temperature tend to make the car windows foggy, while the external humidity content and temperature being relatively higher than the interiors of the vehicle result in moisture being condensed on the vehicle windows.
With clear vision being a critical imperative during a night drive, the demand for automotive defogger system will be sustained over the foreseeable future. Automotive defogger system is at times also referred to as a defroster system and is becoming a key component in the overall automotive infrastructure.
Prominent Regions Raising Significant Demand for Vehicles Equipped with Automotive Defogger Systems
In Europe and North America, where changing weather conditions such as heavy snowfall, monsoon, and winter are observed, the probability of facing visibility obstruction issues while driving is often high, and thus the need for safety becomes a crucial aspect. The automotive defogger system is primarily used to tackle the visibility obstruction caused as a result of fog or defrosting. Owing to climatic conditions in North American and European countries, the sale of vehicles equipped with automotive defogger systems in these regions is expected to rise dramatically. Auto-makers are recognizing the significance of automotive defogger systems in new-aged cars to tackle the prevalence of accidents due to foggy windows.
On the other hand, the Asia Pacific region has witnessed key investments for the purpose of increasing sales with the key automotive defogger system market player Toyoda Gosei eyeing an Asian economy, India as a significant market. Owing to this, the company is taking necessary actions to improve its production network in the country.
Automakers Recognize the Need for Automotive Defogger System to Enhance the Value of their Product Offerings
Major automobile manufacturers and leading vehicle brands are utilizing automotive defogger systems to improve their vehicles and enhance the capabilities of cars, in turn providing a better driving experience. Apart from providing agile and smooth handling the need for providing better visibility is driving the automotive defogger system market on the global front.
Automobile companies including Toyota are seen working on the same grounds as they provide rear automotive defogger systems that help clear frost and fog with the help of electric heating. Although the automatic climate control systems that measure temperature are known for decades, Toyota has revolutionized this technology and brought it into an in-car setup. The new Toyota Smart HVAC Moisture Sensing Auto Defrost is a revolutionary addition that helps the company elevate the performance of its vehicles. Major automakers such as Hyundai and Renault are introducing their new and premium models with pre-fitted automotive defogger systems, which showcases the future opportunities in the automotive defogger system market.
The increasing use of HVAC systems in automobiles is further fostering the growth of the automotive defogger system market. With the increasing innovations brought to automotive components for enhancing the overall mobility experience for customers, the future looks promising for the automotive defogger system market. NXP Semiconductors is amongst the leading players with automotive HVAC control systems that are equipped with LCD and provide control for defogger and defroster.
On the other hand, the defrosting alternatives including the solar-powered nano-scale coating for the process of defrosting frozen car windows is expected to impact the automotive defogger system market as these are relatively cost-effective.
Automotive Defogger System Market Players to Implement Robust Strategies for an Improved Footprint in the Defogger System Landscape
The major players in the automotive defogger system market are bringing in revolutionary innovations for gaining a competitive edge in the global market. An automotive defogger system provider, Hekel Corporation is implementing new product development strategy to grab a hold in the market. Its self-regulating, positive temperature coefficient (PTC) inks and Loctite thermo-formable inks are a revolutionary offering that improves the performance as these are integrated into exterior mirror defrosting in in-cabin applications. These inks help in cold-temperature performance, vehicle camera lens defrosting, and lithium-ion battery heating. Apart from this, automotive defogger system companies such as Dayco Canada Corp is also seen relocating its aftermarket as a part of its development strategy.
Analysis of the Key Segments of the Automotive Defogger System Market
The market for automotive defogger system is divided on the basis of four factors namely, technology, position, sales channel, and vehicle types.
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