Persistence Market Research
Plano Sunglasses Market Snapshot:
Plano sunglasses are gaining immense traction among consumers, thanks to increasing health awareness regarding the protection and safety of eyes. Unlike other refractive glasses plano sunglasses are not used for corrective power and hence used by a larger consumer pool. Several factors like, increasing adoption of fashionable sunglasses, changing lifestyle, and availability of advance technology products are other important factors expected to drive growth of the market.
As per a study, prolonged exposure to solar radiation increases macular degeneration risks. Due to this, consumer base for the plano sunglasses is increasing at a rapid speed. The ability of plano sunglasses to protect eyes against harmful UV radiation is anticipated to expand the plano sunglasses market growth. Further, shifting consumer preference for vision comfort and prevention from macular degeneration will drive the demand. Along with this, increasing purchasing power and growing wearer base are expected to support growth of plano sunglasses market in the next coming years.
Moreover, players in the plano sunglasses eyewear are relying more on advanced technology and trying to mimic fashion. This is bringing a change in the focus of plano sunglasses market players, prompting them to implement out-of-the-box growth strategies. This trend is expected to bode well with the growth of the global plano sunglasses market. The increasing implementation of innovations in wearable technology is slated to augment plano sunglasses industry share considerably.
Rapidly changing consumer lifestyles and their shifting preferences toward multipurpose wearable products have also been boosting the product demand.
The plano glasses are non-prescription lenses which are mainly used to protect the eye from unsafe ultra-violet rays. These plano sunglasses are not used for vision correction. Scientific studies have recognized that over exposure to harmful ultra-violet rays may damage the human eyes and may lead to some vision disorders. The overexposure to solar radiation may risk to the molecular degeneration, this risk can be tackled by using plano sunglasses. The major revenue in plano sunglasses market is generated by the sale of high-end products. The global plano sunglasses market has huge opportunity during the forecast period and hence major player in this market are focusing on increasing and developing their distribution channel globally.
Plano Sunglasses Market: Drivers and Restraints
The global plano sunglasses market is expected to grow during the forecast period due to the growing awareness about the safety and protection of eyes and increasing global population. The changing lifestyle, demand for fashionable sunglasses and the availability of technologically advanced products in urban areas are some of the important factors which are expected to drive the global plano sunglasses market over the forecast period. One of the prime restraining factors for the global plano sunglasses market is the vast majority of the population is affected by the visual deficiencies such as myopia and hyper myopia. Among this population, a large percentage of people rely on the use of spectacles which in turn unfavorably affects the demand for plano sunglasses. In addition to this, to serve both the purposes of vision correction and sufficient protection of eyes, prescription sunglasses are used. However, the increasing adoption of contact lenses and improvement in permanent vision correction methods are expected to reduce the impact of this restraint over the forecast period. For instance, the growing demand for LASIK (Laser-Assisted In Situ Keratomileusis), which is nothing but a surgical procedure used to reduce dependency on eyeglasses or contact lenses is anticipated to affect favorably to the global plano sunglasses market over the forecast period. The growth in purchasing power of the end users and increasing wearer base is likely to fuel the growth of plano sunglasses market.
The global plano sunglasses market can be segmented on the basis of product type as polarized and non-polarized. Normal non-polarized sunglasses are used to reduce the amount of visible light entering the eye. Polarized plano sunglasses are used to improve visual sharpness and enhance vision. The end user across the globe are gaining awareness about the protection of their eyes and hence opting for polarized plano sunglasses despite their high selling value.
Plano Sunglasses Market: Segmentation
On the basis of Product Type,
On the basis of Material Type,
Plano Sunglasses Market: Region Wise Outlook
The global Plano Sunglasses Market is segmented into the seven key regions: North America, Latin America, Western Europe, and Eastern Europe, Asia Pacific Excluding Japan (APEJ), Japan and Middle East and Africa (MEA). North America and Western Europe contribute for more than half of the global plano sunglasses market together. The high affordability limits of the end users and the presence of key market players in these regions are expected to drive the growth of plano sunglasses over the forecast period. The demand for premium sunglasses from countries such as Italy and Spain are projected to drive the plano sunglasses market in Western Europe region. The presence of small unorganized players in developing countries like India and China is projected to hamper the revenues of key players operating in this market.
Plano Sunglasses Market: Key Players
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