The Wireless Phone Chargers Market - An Overview of Trends and Forecasts

Published Date : Jul 15, 2014

Cordless or wireless chargers are poised to be the future of phone charging technology. But the emergence of this technology has more to it than just the convenience quotient. It is also about saving space, making the charging process faster and consuming less energy in the process. A wireless charger is typically in the form of a pad, on which the phone can be placed without the user having to connect a cable to the handset. This means that users can charge their phones by simply putting the phone down on a wireless charging device. Wireless chargers can be conveniently placed in restaurants, bus stations, airports, hotels, kiosks, or at the home or office. 

Market research firm WinterGreen Research says that the wireless phone charging market [] is projected to go from USD 3 million in 2013 to USD 33.6 billion by the end of 2019. Smartphones being adapted at a rapid pace-the world will have 8 billion smartphone users by 2019-is one of the factors fuelling the growth of the wireless phone charging market.

Why is there a need for wireless phone chargers?

The era of smartphones has long arrived. This has also ushered in an era of mobile applications that can be used for anything right from transferring money overseas to planning one’s diet. Now, many of these mobile applications that run 24 by 7 on a consumer’s phone, are energy intensive. So, a full battery on a mobile device or tablet is essential to conducting business as well as completing day-to-day chores. While charging a device using a conventional cable-based charger, a consumer typically faces restriction to access and discomfort in handling and operating a charging device. These problems are virtually non-existent with a wireless charger. Intermittent charging becomes several notches more flexible and faster as compared to conventional methods.

Wireless charging is receiving a boost from manufacturers

Mobile manufacturers have been quick in identifying the immense potential presented by wireless chargers, and are hence increasingly promoting mobile phones with wireless charging features. This change, however, is currently more evident in the high-end mobile phones domain. For instance, Samsung introduced wireless charging with its Galaxy S4 smartphone, and so did LG Electronics with its Nexus 4. Other players such as Nokia, HTC and Verizon Wireless have moved towards wireless chargers as well.

These factors are playing a central role in making wireless phone chargers a popular reality. The domination of Wi-Fi over Ethernet in the Internet connectivity domain could be used as an analogy to describe the emerging dominance the wireless phone charging market.

It is important to note here that the escalating consumer demand for wireless charging technology will pave the way for a rapid pace of development in this domain. In an environment where mobile computing and smartphone usage are market forces to reckon with, the need for such added conveniences as wireless chargers is understandable. This market, however, needs to undergo a phase of standardization before it becomes all-pervasive in the true sense. Indications of this happening are becoming evident as phone vendors are collaborating to develop standards, that can then be leveraged to gain a further competitive advantage in the market. 

Power savings and other advantages of wireless phone chargers

Phone chargers that do not need a wire or cable have been proven to consume lower amounts of grid electricity. Instead, the electricity is generated in a coil, and this method of magnetic inductive charging is more energy-efficient. Today, wireless chargers can be used for low-power applications (5W or less). This currently makes them suitable for devices such as mobile phones and tablets. All the same, it is imperative that devices have built-in hardware to be compatible with magnetic inductive charging. The lack of an appropriate coil makes wireless charging ineffective. This aspect needs to be addressed if the wireless charging market is to grow to its maximum potential.

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