LG Vows a Host of Tech Possibilities in 2016, Curved Televisions Set the Benchmark in 2015


Published Date : Dec 31, 2015

With the buzz for 4K ultra HD TV growing, new design trends and standards are grounding firmly. One of them, until recently, is the lean towards ownership of televisions with a slight concave curvature on the screen. However, the big question spawning debate among consumers, product manufacturers, and tech watchers is whether curved televisions display superior features than their flat screen counterparts. If the high price of these units is worth the buy, and if they are worse or better, in which ways and how much than their flat cousins?

As 2015 nears end, LG Electronics has sealed its position as an innovative leader in the local market, due to the launch of revolutionary products in Philippine: V10 smartphone, curved 4K OLED TV, among others. Following this, speculation is at an all-time high what the tech industry will bring in 2016 for us? To keep with this, LG braves out a trendsetting path for the coming year, based on consistent market research and product innovation.

As LG’S Managing Director in Philippines commented, “to be a tech leader is not about building and repackaging the existent technology to reach to the customers first, rather it is about finding new ways to address the wants of our customers for today and tomorrow. With LG consistently raising the bar for home entertainment, the company upgraded the definition of image quality by combining 4K Ultra HD and High Dynamic Range (HDR) technologies with OLED to develop the latest Curved 4K OLED TV.

Now the bigger question is if these attributes are good enough to lure consumers to switch from flat screen TVs to curved type. By all means, aesthetically, the latter supersedes the former, however, it is the functionality that counts. On physical looks, for example, OLED 4K TV launched by LG in 2014 and all other new model launched in 2015 that have beautiful curves, such as the acclaimed EG9600, boast of sleek looks adding elegance that are hard to argue about.

However, the curvature adds onus to the size of the television. It means a little bulkier 4K TV screen because of the thicker screen profile. Generally, this will not cause a problem except in conditions if a truly unobtrusive television design is desired.