Growing Obese Population to Drive Global Green Tea Market

Published Date : Feb 10, 2016

Green tea is a type of tea that is made from Camellia sinensis leaves and have undergone the minimal procedure of oxidation. Green tea is dated hundreds of centuries back and it originated in China; however, the production has spread widely in several parts of Asia Pacific. In the global tea market, green tea segment has witnessed tremendous growth in the last few years and is expected to register exponential growth in the near future. 

Among all the beverages available in the global market, green tea is considered as the healthiest beverage across the globe. Some of the major advantages of consuming green tea are:

  • Green tea comprises several bioactive compounds for improvement of health
  • It helps in improving the brain function
  • Encourages fat burning process and enhances physical performance
  • Antioxidants present in green tea helps in lowering risk of cancer
  • Regular intake helps in reduces the risk of Alzheimer’s and Parkinson’s diseases
  • It kills bacteria present in mouth and improves dental health
  • It helps in lowering the risk of type 2 diabetes and cardiovascular diseases
  • Lowers the risk of being obese and helps in weight reduction
  • Improves the metabolism process of the body
  • Acts as an internal anti-aging product
  • Helps in living a longer and healthy life

Several advantages of consuming green tea is one of the major factors that has boosted the demand for green tea in the global market. In addition, the growing awareness regarding a healthy lifestyle, tremendously increase in the number of obese population, growing prevalence of diabetes and cancer are the other reasons that are estimated to fuel the growth of the global green tea market in the next few years.

The growing size of the market and increasing popularity of green tea has attracted many players to enter in the global green tea market and create a brand name for themselves. Some of the prominent players operating in the global green tea market are Oregon Chai Inc., Northern tea Merchants Ltd, AMORE Pacific Corp., Numi Organic Tea, DSM Nutritional Products, Associated British Foods LLC, Nestle S.A., and Tetley GB Ltd.