Is Virtual Cockpit Offering Too Much Information or Simplified Information?


Published Date : May 19, 2016

Virtual cockpit is expected to be a more common feature in next-generation cars. Virtual cockpit replaces the conventional mechanical dials in a car such as the tachometer, the speedometer, the pointers, and various gauges. Instead, a high-resolution LCD screen performs several functions such as providing information about traffic data, navigation, radio and media, cellphone, and Google Earth 3-D graphics. The virtual cockpit offers the basic functions of displaying engine revolution, speed, gas level, and outside temperature as well.  

How Much Information is Too Much Information for Drivers?

Car manufacturer Audi has designed a virtual cockpit for its Q7 sport utility vehicle. According to the automobile company, the logic behind designing the virtual cockpit was to make functional operations simple. The on-screen menus are designed in such a way that items can be accessed with a single click of the buttons on steering wheel. Virtual cockpit offers too much information on one single screen. This has raised concerns regarding driver’s safety. According to the company’s spokesman, simplicity has been the key aspect while designing the virtual cockpit. The computer processor of virtual cockpit has been built by Nvidia. The technology company has stated that keeping in view the issue of driver distraction, safety and precision have been stressed on while developing the powerful computer processor installed in the virtual cockpit. Nvidia is also working with other auto manufacturers such as Mercedes-Benz, Honda, and Tesla. Currently virtual cockpit has been installed in a few of Audi’s vehicles including Q7 SUV, R8 sports car, 2017 A4 Sedan, and 2016 TT. As a result, there has been limited feedback from customers regarding the virtual cockpit.