Published Date : Jul 21, 2016
The global organic personal care products market is currently driven by the changing trends and the introduction of new products by the leading players operating in the market. From oral care, cosmetics, skin care, hair care, to lipsticks, every personal care product has become organic. The rising awareness of taking care of the skin has motivated people to use genuine personal care products. Organic cosmetics have been attracting the youth ever since they were first introduced in the market.
Not just the youth but even the elderly have started taking care of their skin and overall looks. The global organic personal care products market serves health-conscious people of all ages. However, they have also become aware of choosing the right product that may have the lowest quantities of harmful chemicals. A wider distribution channel and consistently rising product range will continue to boost the demand for organic personal care products in the long run.
Manufacturers of organic personal care products have become aware of the needs of the patrons, thus introducing customized products. The growing green consciousness has motivated manufacturers to produce organic products in the global market. The demand for products manufactured from plants is expected to increase. Moreover, the modern organic personal care products do not contain harmful chemicals such as phthalates, aluminum salts, petrochemicals, and parabens.
Currently, organic personal products are regulated and certified by NPA, Soil Association, BDIH, Cosmebio, and Ecocert. The new entrants are taking efforts to introduce new personal care products by certifying them from these regulatory authorities. With many new players expected to enter the global market, the level of competition is likely to be high.
International and regional players such as Cosmos and NaTrue are standardizing the global organic personal care market. At present, the demand for organic personal care products is the highest from the fashion industry and the film industry. People aspiring to be a part of the fashion industry or those willing to enter modeling take extra efforts to take care of their looks and their skin. This is predicted to propel the global organic personal care products market.