Published Date : Aug 29, 2016
ALBANY, NY, Aug 29, 2016: A new market research study has been recently added by MarketResearchReports.biz to its comprehensive collection of research reports. The 66-page research study, titled “Patient Adherence, Communication and Engagement (PACE) - Increased Investment and Adoption of New Digital Tools Enable Key Stakeholder Collaborations and Encourage Compliance,” offers an in-depth reports, focusing on the current trends in the market. The research study emphasizes on the healthcare system in the U.S., analyzing the state of patient adherence, communication, and engagement activities.
The research study highlights the changing healthcare scenario globally, which is the key factor influencing the growth of the market and determining the focus of stakeholder groups on patient engagement. The key growth factors and barriers in the patient adherence, communication, and engagement market have been discussed in the scope of the research report.
The tremendously rising healthcare costs in the U.S. are compelling leading industry players and healthcare providers to improve their services. Thus, healthcare information technologies are encouraging the development of innovative techniques to improve efficiency and patient engagement in the healthcare industry in order to counteract the rising costs imposed by several chronic diseases.
It also highlights the key reforms in the U.S. healthcare industry and the recent collaborations of the key players in the overall market. Technological developments in the fields of patient adherence, communication, and engagement have enabled the development of tools and applications such as e-prescribing, mHealth apps, electronic health records, and several social media campaigns in the last few years, allowing enhanced patient adherence. Thus, technology adoption and use of social media in healthcare are the primary factors projected to encourage the growth of the market in the next few years.
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Key stakeholders in the healthcare industry are understanding the potential opportunities that lie in the form of collaborations in the market, which can allow companies to offer improved care delivery and services to the consumers. Thus, cross-industry collaborations between health insurance payers, pharmaceutical manufacturers, and pharmacies and employers are anticipated to surge in the next few years. A large number of investments have already been done in the specialty segment of electronic health records and several other information technology systems related to healthcare industry across the globe. This trend is expected to allow professionals to access high amount of data and provide improved services efficiently in the near future.
Technologies advancements in the field are expected to help care providers and professionals in having an improved communication with the patients and engage them in handling their health efficiently. Furthermore, the increased use of digital tools, such as social media platforms and mobile internet, which further enhance the engagement between the care provider and patients, is also expected to aid maturation of the patient adherence, communication, and engagement market. Pharmaceutical companies across the globe are participating and assisting in this online dialog to offer patients to increase the patient engagement and provide them with authentic information.
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