Growing Spending Power of Consumers to Stimulate Growth of Hard Discounters, Supermarkets, and Hypermarkets in South America


Published Date : Sep 26, 2016

ALBANY, NY, Sep 26, 2016: MarketResearchReports.biz has announced the addition of a new report to its repository, titled “Retail Sales of Hypermarkets, Supermarkets and Hard-Discounters in South America: Market Size, Growth and Forecast To 2020.” The report provides a comprehensive reports of the forecast and historical sales on the retail sales of South America between 2010 and 2020 taking into account hard-discounters, supermarkets, and hypermarkets.

The report is an outline of the retail sales in South America for each of the categories of hard-discounters, supermarkets, and hypermarkets at the segment and country level. The segment reports in the report is provided for product categories such as sports and leisure equipment, entertainment, video, and music software, garden and home products, beauty and health, floor coverings and furniture, grocery and food, electronics and electrical equipment, stationery, news, and books, and leather goods, luggage, accessories and apparel.

According to the report, hypermarkets have been described as retailers that sell complete lines of general merchandise and grocery and have floor areas of more than 2,500 square meters. The study defines supermarkets as retailers that provide customers with a wide range of grocery products and possibly carry a few general merchandise products. Furthermore, hard discounters have been defined as retailers engaged in the sale of groceries basically focusing on private label share. They have a strict stocking policy and are often characterized by limited stock keeping units which are offered through a retail channel. Hard-discounters are also referred to as food discounters.

The study presents an overview of the various companies active across the retail industry of South America. It also presents insights into the strategies of the established players and provides an outline about the competitive landscape in the South America retail industry. The study provides details about the market scenario and possibilities for the entry of new players.

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The report states that food and groceries are the most sold products in hard-discounter stores, supermarkets, and hypermarkets. Hard-discounters such as Penny, Netto, Lidl, and Aldi are focusing on expanding their business and are likely to eat away the shares of older, more established supermarkets. To get ahead in the competition and increase profit margins, hard-discounters, supermarkets, and hypermarkets are depending on private label manufacturing.

The report contains tables and figures presenting the sales of various retail goods in the hard-discounter stores, supermarkets, and hypermarkets in the countries in South America. Countries such as Venezuela, Peru, Colombia, Chile, Brazil, and Argentina have been covered in the report. According to the study, the retail sales of hard-discounters, supermarkets, and hypermarkets is anticipated to rise in South America owing to the demand for low-priced grocery products and merchandise.

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