Popularity of Social Media Driving Global Mobile Tracking Software Market


Published Date : Feb 27, 2017

ALBANY, NY, Feb 27, 2017: MarketResearchReports.biz has announced the addition of a new report to its repository, titled “Global Mobile Tracking Software Market 2017–2021.” The report includes a comprehensive reports of all the factors that are expected to influence the demand and improve the technology over the course of next few years, and estimates the market to expand at a CAGR of 7.93% during the forecast period of 2017 to 2021. The report also profiles some of the key players currently active in the global mobile tracking software market and throws light on their overall shares as well as recent development.

The report observes that mobile apps such as WhatsApp, Facebook, Gmail, YouTube, and Snapchat have gained tremendous popularity in the past decade, and business applications such as calendars, teleconferencing, and accessing email is now free to be had on the smartphones. This increased usage has led to a surge in the need for mobile tracking services in order to make information accessible across different applications. Continuous research and development in this field is expected to make the technology of mobile tracking software more robust in the near future.

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According to the report, some of the primary factors driving the global mobile tracking software market are increased access to smartphones by youth population, growing adoption of 3G and 4G internet, and rising popularity of mobile applications. Conversely, the report also notes a few factors that may hinder the growth rate during the forecast period, such as privacy issues pertaining to mobile tracking, misuse of advanced technologies by hackers, threat of free mobile tracking software, and compatibility issues due to unused default e-mail client or browser. The report also highlights trends of the market, including rising preference of bundled offerings, mobile tracking software for women safety, and the emergence of geofencing technology. Each of these factors have been analyzed in detail in the report and eventual impact has been estimated.

The report contains dedicated sections on important market dynamics such as product life cycle and the buying criteria of the consumers. Porter’s five forces reports and vendor landscape have been used to create a clear picture of the competitive scenario of the global mobile tracking software market. Some of the key players identified by the report in this highly fragmented market are FlexiSPY, Mobistealth.com, Highsterspyapp.com, SPYERA, and My Spy, while other prominent players are Google, Apple, Avast Software, GadgetTrak, BAK2u, Awosoft, TheTruthSpy, iSpyoo, prospybubble.com, and Retina-X Studios. New vendors, with financial might, are expected to enter this market in the near future, and intensify the competition. Geographically, the report analyzes the opportunities available in the regions of Americas, Europe and the Middle East and Africa (EMEA), and Asia Pacific (APAC). For each of these regions, the report evaluates current opportunities and forecasts the future prospects until 2021.

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