Growing Concerns of Parents towards Providing Nutrition to Infants to Propel Demand for Baby Food and Infant Formula

Published Date : May 08, 2017

ALBANY, New York, May 08, 2017: has stated the addition of a new market research report to its report repository. The research publication is titled, “Global Baby Food And Infant Formula Market 2017-2021.” The research report offers an exhaustive outlook of the dynamics that are controlling the changes that are occurring in the global market and further assesses them painstakingly The effect of some progressive and regressive elements has also been taken into consideration with equal significance in the market intelligence report. It also delivers data on the marketing and publicity strategies, shares, and merchandises of the top drawer companies.

Baby food refers to any type of soft food other than infant formula, which is especially made for babies in the age group of four to six months till two years. On the other hand, infant formula refers to processed baby and infant food products for infants and babies under 12 months. It is generally prepared for cup-feeding or bottle feeding. There are mainly two kinds of infant formula namely liquid and powder.

According to the report, the global baby food and infant formula market is expected to witness an approximately 9% CAGR between 2017 and 2021. One of the main factors driving the growth of the market is the rising number of parents looking for offering optimum nutrition to their infants. They tend to opt for infant formulas and packaged baby food products in order to provide an alternative to breastfeeding. Moreover, organic baby food products have also attracted consumers as they are nutritionally superior and safer as compared to traditional foods. The fact that many mothers are unable to breastfeed due to physical and psychological conditions is expected to boost the growth of the baby food and infant formula market in the coming years. Furthermore, as couples are becoming more concerned about the nutritional requirements of their infants and are thus inclining towards nutritional baby foods and infant formula.

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On the basis of product, the infant formula segment dominated the global baby food and infant formula market in 2016 and is anticipated to retain the lead in the coming years. This led can be attributed to factors such as convenient feeding and availability of essential vitamins and nutrients in infant formula. Based on distribution channel, the market was led by hypermarkets and supermarkets as they enable varieties and multiple options of infant formula and baby food.

Region-wise, the global baby food and infant formula market was dominated by Asia Pacific in 2016 and it is expected that it will continue its dominance over the forecast period. The high consumption of infant formula and baby food in Indonesia, Hong Kong, and China is the key factor behind the growth of the market in this particular region. Some of the leading companies in the market are Reckitt Benckiser, Nestlé, Kraft Heinz, HiPP, Danone, and Abbott Laboratories.

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