Quarterly Beverage Tracker Second Quarter 2017: Russia




$ 1645

In Stock

Quarterly Beverage Tracker Second Quarter 2017: Russia


GlobalDatas Russia Quarterly Beverage Tracker Q2-17 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering:

- Top line consumption volumes for Q2-2017 vs Q2-2016, moving annual totals (MAT), full year 2016 provisional data and 2017 forecasts for all beverage categories.
- Carbonates consumption data for Q2-2017 vs Q2-2016, moving annual totals (MAT), full year 2016 provisional data and 2017 forecasts split by regular vs low calorie, and key flavor.
- An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs brands and price trends.
- Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2017.


- The Russian economy is coming out of the recession and entering the recovery phase
- In Q2-17 GDP growth continued, and according to estimations from the Ministry of Economy, accelerated up to 1.6% for the first half of 2017 versus 0.5% in Q1-17. Favorable economic conditions, macroeconomic stability, the revival of consumer spending and investment demand have boosted the production of goods and services
- The real disposable income of Russian consumers continued to decline, however, the declining rate slowed significantly (-1.4% by the end of the first half of the year). This helped to curb the decline in retail trade turnover
- The weather was abnormally cold and rainy on the greater part of Russian territory in Q2-17 which negatively contributed to soft drinks consumption overall
- The main soft drinks categories were affected by cold and rainy weather, thus, carbonates registered a negative performance of -3%, while packaged water declined by almost 2%. Iced/RTD tea drinks registered a drop in consumption by 11%, influenced by consumer migration to cheaper soft drinks categories and the cold and rainy weather
- Energy drinks managed to demonstrate a positive performance, increasing in volume by 17% thanks to its growing popularity amongst Russian consumers and its regional expansion
- Juice, nectars and still drinks registered much worse performances than previously estimated, driven by an incident in PepsiCo's warehouse which hampered production.

Reasons to buy

- Gain an in-depth understanding of the most up-to-date trends in the Russia beverage industry to support and enhance your strategic planning.
- Investigate the latest quarterly and emerging annual trends in Russia to back your marketing initiatives.
- Analyze the latest beverage category 2017 forecast projections to make well-informed decisions on the outlook in the marketplace for your company.
- View a selection of the key quarterly new soft drinks product launches and identify competitor activity.
- Access a quarterly Special Focus on a current industry hot topic offering qualitative insight from local consultants to determine opportunities for product innovation.