CONSUMERS AND GENERAL INSURANCE - UK - DECEMBER 2017


#1426699

N/A

Mintel

$ 2915

In Stock

Consumers are still extremely price sensitive when it comes to selecting a general insurance provider, as many see no reason to automatically renew with their existing insurer/s. However, the rollout of more loyalty schemes may help brands to improve retention and gain a valuable and regular touchpoint with Millennials in particular.