Opportunities in the Indian Mobile Value Added Services Industry - 2016


#163709

62pages

Gyan Research And Analytics

$ 800

In Stock


This report is an assessment of the Indian MVAS Industry. It thoroughly examines the opportunities and challenges encountered by the industry. It also analyzes the dynamics that propel the industry, namely opportunities, competition, infrastructure investment and major government initiatives. The Indian MVAS industry reported unprecedented annual growth of 36 percent to reach USD 3,533 million in 2011. 

We estimate that the industry will touch USD 7,106 million by 2016, registering a year-on-year growth rate of 15 percent. Already a significant rise in disposable incomes has drastically changed the consumers’ spending pattern with regard to mobile devices and value added services. This has been the major reason for the high adoption rate of Smartphones, loaded with a variety of applications, especially among urban users
Table of Content

SCOPE OF THE REPORT
Indian Perspective of the MVAS Industry 
Market Size and Dynamics 
Major MVAS Initiatives in India 
Outlook of the Industry

KEY FEATURES DISCUSSED
Indian Mobile Telephony Market Overview 
Industry Structure India 
Mobile Phone subscriber Addition in India 
Operator-wise Market Share 
Mobile Phone Usage Pattern in India 
Market Segmentation 
Per user Expenditure on MVAS 
Future Adoption Rate of MVAS in India 
Profile of Key Players