Marketing to Moms - US - September 2013


#175316

210pages

Mintel

$ 3995

In Stock


In addition to advertising overexposure, moms are confronted with issues such as safety, childhood bullying, health and nutrition, and the influence of social media. Understanding moms’ top concerns as they relate to her children-and her aspirations for them-can help brands tailor messaging that will resonate with moms and assist with solutions.