Suncare - UK - December 2013




$ 2834

In Stock

The rise in the population of the eldest demographics poses challenges as well as opportunities, as although the over-55s are the most knowledgeable when it comes to the dangers of the sun, they are least likely to use sun protection and self-tanning products. However, as they continue to seek tans and the rate of malignant melanoma rises in this group, this offers opportunities both for the sun protection and self-tanning segments.