World Cigarettes Zimbabwe


#214006

32pages

ERC

$ 975

In Stock


"World Cigarettes Zimbabwe” is a new report by ERC that focuses on the extent to which ZimbabweCigarettes market has evolved in line with changing smoking habits, the competitive environment and economic developments, as well as analyzing the implications market realignments have had on top multinational companies.

Key Findings

  • In 2012 BAT regained market leadership despite seeing a 5.8% decline in volume sales, Savanna's share dropping to 37.1% and again in 2013 to under 20%.
  • In 2011 BAT reported yearend sales of 1.7 billion pieces, up 43.7% over the previous year, and well ahead of the forecast figure of 1.4 billion. With output continuing to rise apace at Savanna, the company reported domestic sales of 1.8 billion in 2011
  • As a result of both key manufacturers reporting a dramatic fall in volumes, the overall market declined by 20.5% in 2012 to 2,834 million pieces, with an accelerated 28.4% fall forecast for 2013.

Synopsis

  • "World Cigarettes Zimbabwe” report is a qualitative report providing extensive and highly detailed consumption data on the Cigarettes industry in Zimbabwe.
  • This report is the result of ERC's extensive market research covering Cigarettes across Zimbabwe. The report provides consumption data based upon a unique combination of industry research, fieldwork, market sizing work and our in-house expertise in the Cigarettes Industry in order to offer extensive data about the trends and dynamics affecting the Cigarettes industry.
  • This report is aimed at companies operating in the Cigarettes industry and for new companies considering entry into Cigarettes industry.
  • This report provides detailed data of the manufacturers operating in the Cigarettes industry in  Zimbabwe. 
  • This report also provides market size of the Cigarettes industry in Zimbabwe along with other data relating to the regulations, retail price, smoking population, production and trade and forecast data.

Reasons To Buy

  • Cigarettes companies require a detailed understanding of Cigarettes consumption in order to align their sales and marketing efforts with the latest trends in the market. This report clarifies in detail, by region and company, where the growth opportunities are in Cigarettes industry to enable effective marketing plan
  • As consumers' product demands evolve, the dynamics between different countries also change favoring some countries and leaving others increasingly out of line with demand patterns. As a result, understanding the shifting market dynamics is key to ensuring maximum sales in the future
  • The differing growth rates in overall regional product sales drive fundamental shifts in the market. This report provides detailed, authoritative data on these changes for marketers
  • The report provides the latest data on market dynamics in the Cigarettes industry across Zimbabwe, providing marketers with essential data in order to understand their own position in the market and to identify where to compete in the future