Smoking tobacco Poland provides an in-depth and strategic analysis of the market for RYO/MYO tobacco markets. The report establishes market size and structure, analyses trends and developments for the last 13 years with forecasts to 2022. Detailed information is provided on consumption trends, grey market, product availability and development, retail pricing, taxation rates and structures, manufacturer positioning and share, brand ownership and share, national production and trade data and trends, key operating constraints and future potential, including forecasts.
The popularity of expanded tobacco is boosting sales of HRT in Poland with estimates suggesting it accounted for around 64% of sales in 2011. As a result, Imperial's Route 66 brand leads the market although it is losing share as competition in this sector intensifies.
Forecasts indicate a contraction of almost 10% in HRT sales in the next 10 years. Manufactured cigarette sales are also expected to see a decline, mainly as a result of growing contraband sales from Poland's eastern border.