Global, Regional and National Tobacco Players: Gudang Garam




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This report provides a unique and comprehensive analysis of the company Global, Regional and National Tobacco Players: Gudang Garam, including the corporate profile, organisation structure, financial data, and competitive positioning. The analysis also details the organisation's history, merger and acquisition activity, licensing agreements, brand portfolio, as well as an assessment of competitive performance, strengths and weaknesses and current and future strategies.

Gudang Garam is Indonesia's largest exporter of kreteks. It also has a manufacturing facility in Malaysia and had applied to establish a new production facility in north east India although this has so far not been permitted. The company's total sales are reported as 73.25 billion pieces in 2012, giving it a global share of 1.2%.