Global, Regional and National Tobacco Players: Vietnam National Tobacco Corporation (VNTC)


#214071

22pages

ERC

$ 975

In Stock

Synopsis
This report provides a unique and comprehensive analysis of the company Global, Regional and National Tobacco Players: Vietnam National Tobacco Corporation (VNTC), including the corporate profile, organisation structure, financial data, and competitive positioning. The analysis also details the organisation's history, merger and acquisition activity, licensing agreements, brand portfolio, as well as an assessment of competitive performance, strengths and weaknesses and current and future strategies.

Description
Established in 1985, in recognition of the role played by the cigarette industry within the national budget, the Vietnam National Tobacco Corporation was given the task of executing "uniform leadership" and "integrating the management of the whole tobacco and cigarette industry in Vietnam". It is not only the largest cigarette producer in Vietnam but one of the largest business enterprises in the country. It is a state-owned holding group which, since June 2007, has been the only concern permitted to produce, import and distribute cigarettes and cigars in Vietnam.