Market Analysis of Stuffed Toys Industry in China 2015-2020


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ASKCI Consulting Co., Ltd.

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In recent years, with the demand for stuffed toys increasing, the sales of the industry grow as well. In 2014, the total sale of stuffed toys in China was RMB7.619 billion, grew by 3.5%. It is estimated that by 2020, the market scale of stuffed toys in China will reach RMB9.227 billion. 

Stuffed toys are popular among children and young people. The functionality of stuffed toys has developed to be more than toys, but also serve as decoration, especially at home and in cars. With multiple functionalities and improved quality, the stuffed toys industry will face great opportunities in the future.

1 OVERVIEW OF STUFFED TOP INDUSTRY IN CHINA
1.1 Current Development
1.2 Competition Analysis
1.3 Sales Scale
1.4 Problems and Solutions
1.5 Development Strategy
1.6 Policy and Regulation

2 REGIONAL WHOLESALE MARKETS FOR TOYS IN CHINA
2.1 Wholesale Market Pattern
2.2 Five Core Toys Market
2.2.1 Yiwu Toys Wholesale Market
2.2.2 Guangzhou Toys Wholesale Market
2.2.3 Zhengzhou Toys Wholesale Market
2.2.4 Shenyang Toys Wholesale Market
2.2.5 Chengdu Toys Wholesale Market
2.3 Five Toys Regional Center
2.3.1 Linyi Toys Wholesale Market
2.3.2 Beijing and Shijiazhuang Toys Market
2.3.3 Urumqi Toys Market
2.3.4 Harbin Toys Market
2.3.5 Xi’an Toys Wholesale Market

3 SUPPLY AND DEMAND ANALYSIS OF STUFFED TOYS INDUSTRY IN CHINA
3.1 Production Capacity of Stuffed Toys Industry
3.2 Demand Analysis of Stuffed Toys Industry, 2009-2014
3.3 Market Price Analysis

4 INDUSTRIAL CHAIN ANALYSIS OF STUFFED TOYS INDUSTRY IN CHINA
4.1 Overview of Industrial Chain
4.2 Upstream Industry Analysis
4.2.1 Wool Industry Analysis
4.2.1.1 Development Overview
4.2.1.2 Production Overview
4.2.1.3 Market Price
4.2.2 Cashmere Industry Analysis
4.2.3 Cotton Industry Analysis
4.3 Downstream Industry Analysis
4.3.1 Key Sales Channels
4.3.2 Distributor
4.3.3 Self-built Sales Channel
4.3.4 Professional Retail Store
4.3.5 Department Store
4.3.6 Online Sales Channel
4.3.7 Export
4.4 Consumer Analysis

5 IMPORT AND EXPORT ANALYSIS OF STUFFED TOYS INDUSTRY IN CHINA, 2009-2015
5.1 Import Analysis of Stuffed Toys Industry, 2009-2015
5.1.1 Import Quantity
5.1.2 Import Value
5.1.3 Import Source
5.1.4 Import Price
5.2 Export Analysis of Stuffed Toys Industry, 2009-2015
5.2.1 Export Quantity
5.2.2 Export Value
5.2.3 Export Destination
5.2.4 Export Price

6 KEY PLAYERS OF STUFFED TOYS INDUSTRY IN CHINA
6.1 Foshan Nanhai Zhongmei Toy Factory
6.1.1 Company Introduction
6.1.2 Main Products
6.1.3 Operation Analysis
6.1.4 Competitive Advantage
6.2 Zhong-kuo Presents & Toys (Luo-Ning) Co. Ltd.
6.3 Shanwei Baijia Toy & Daily Necessity Co., Ltd.
6.4 Anhui Jiabao Toys (Group) Co., Ltd.
6.5 Everwin Toys (Dong Guan) Co., Ltd
6.6 Yancheng Aokai Crafts Co., Ltd.
6.7 Shanghai Prosper Arts and Crafts Co., Ltd.
6.8 Dongguan Yuankang Plush Toys Co., Ltd.

7 PROSPECT OF STUFFED TOYS INDUSTRY IN CHINA

8 CONCLUSION AND RECOMMENDATIONS
ASKCI's Legal Disclaimer

Table 1 Policies of toy industry in China
Table 2 Financial indicators of toy manufacturing industry in China, 2014-2015
Table 3 Market overview of Xi’an toy wholesales market

Figure 1 Children’s average spending on toys in major countries
Figure 2 Retail scale of toy market in China, 2009-2014
Figure 3 Sales of stuffed toys market in China, 2009-2014