Marketing to Hispanic Moms - US - September 2015


#363206

N/A

Mintel

$ 3996

In Stock

Hispanic moms are devoted to their families and their homes. Their children are at the center of their worlds and they want to please them, having their preferences in mind when deciding what to buy. They want to support their children however they can and have high expectations about their future. All of this comes at a cost as Hispanic moms are sometimes forced to make hard choices as they try to balance family and work.