China Toys Market (Game, Puzzle, Dolls) and Forecast


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71pages

Renub Research

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China Toys Market Overview

China domestic market for toys was more than US 16 Billion in 2014 and its growing year on year. Its growth can be judged from the fact that by 2019 China toys market will double from its toys market in 2010. There were around 250 Million children under the age of 14 on the Chinese mainland in 2013, so, there is huge potential of toys consumption in Chinese domestic market.  

These three segments Construction & Building toy, Baby & Infant toy and Dolls together is expected to contribute more than 50% market share in 2019. Analyzing from toy sales channel Online sales holds the highest market share followed by Super/Hyper market sales channel. Online sales channel is expected to capture more than 50% market share by 2019. There are over 1300 large–scale toy manufacturers in China which are responsible for producing nearly three quarters of total toys in the world.       

Renub Research report titled "China Toys Market (Game, Puzzle, Dolls) and Forecast” provides a comprehensive analysis of the current state of China toys market and future over the next 5 years. This 71 page report with 46 Figures and 1 Table studies the China Toys market from following view points: 

•  China Toys Market (2010 – 2019)
•  China Toys Market Share Analysis (2010 – 2019))
•  By Toys Segment – China Toys Market (2010 – 2019)
•  By Sales Channel – China Toys Market (2010 – 2019)
•  Import and Trade Regulations in China
•  Growth Drivers – China Toys Market 
•  Challenges – China Toys Market 

Toy Segments Studied in the Report

•  Dolls Market
•  Baby & Infant Toys Market
•  Plush Toys Market
•  Construction & Building Toys Market
•  Educational / DIY (Do It Yourself) Toys Market
•  Game & Puzzles Toys Market
•  Sports & Outdoor Play Toys Market
•  Action & Toy Figures / Mini Dolls Market
•  Electronic / Remote Control Toys Market
•  Other Toys Market

Sales Channel Studied in the Report

•  Department Stores Toys Market
•  Super / Hyper Toys Market
•  Online Toys Market
•  Baby Products/Toys Shop Sales
•  Wholesale Toys Market
•  Chain Stores Toys Market

Data Sources
 
This report is built using data and information sourced from proprietary databases, primary and secondary research and in–house analysis by Renub Research team of industry experts.
 
Primary sources include industry surveys and telephone interviews with industry experts. 
 
Secondary sources information and data has been collected from various printable and non–printable sources like search engines, News websites, Government Websites, Trade Journals, White papers, Government Agencies, Magazines, Newspapers, Trade associations, Books, Industry Portals, Industry Associations and access to more than 500 paid databases. 

Table of Content

1. Executive Summary

2. China Toys Market (2010 – 2019) 

3. China Toys Market Share Analysis (2010 – 2019) 
3.1 China Toys Market Share by Toys Segments (2010 – 2019) 
3.2 China Toys Sales Share by Sales Channel (2010 – 2019) 
3.3 China Toys Brands Share (2009 – 2012) 

4. China Toys Market by Segment (2010 – 2019) 
4.1 China Dolls Market (2010 – 2019) 
4.2 China Baby & Infant Toys Market (2010 – 2019) 
4.3 China Plush Toys Market (2010 – 2019) 
4.4 China Construction & Building Toys Market (2010 – 2019) 
4.5 China Educational / DIY (Do It Yourself) Toys Market (2010 – 2019) 
4.6 China Game & Puzzles Toys Market (2010 – 2019)
4.7 China Sports & Outdoor Play Toys Market (2010 – 2019) 
4.8 China Action & Toy Figures / Mini Dolls Market (2010 – 2019) 
4.9 China Electronic / Remote Control Toys Market (2010 – 2019) 
4.10 China Other Toys Market (2010 – 2019) 

5. China Toys Market by Sales Channel (2010 – 2019) 
5.1 China Department Stores Toys Market (2010 – 2019) 
5.2 China Super / Hyper Toys Market (2010 – 2019) 
5.3 China Online Toys Market (2010 – 2019) 
5.4 China Baby Products/Toys Shop Sales (2010 – 2019) 
5.5 China Wholesale Toys Market (2010 – 2019) 
5.6 China Chain Stores Toys Market (2010 – 2019) 

6. Import and Trade Regulations in China

7. China Toys Market: Growth Drivers
7.1 Increasing Internet Users and Toys Shopping Trends in China
7.2 Selective Two Child Policy in China
7.3 Increasing Per Capita Income & Consumption Expenditures of Urban and Rural Household in China

8. China Toys Market – Challenges
8.1 Toys Companies have Started Moving from China to Brazil and India
8.1.1 China – Still Attractive but No Longer the Only Choice
8.1.2 Brazil and India as Alternative Toy Manufacturing Hubs
8.2 Technical Barriers of Developed Countries Limiting the Development of the Toy Trade 

Table 2–1: China – Toys & Games Brands Share (Percent), 2009 – 2012


Figure 1–1: China – Toys Market (Million US$), 2010 – 2014
Figure 1–2: China – Forecast for Toys Market (Million US$), 2015 – 2019
Figure 2–1: China – Toys Market Share by Segment (Percent), 2010 – 2014
Figure 2–2: China – Forecast for Toys Market Share by Segment (Percent), 2015 – 2019
Figure 2–3: China – Toys Sales Share by Sales Channel (Percent), 2010 – 2014
Figure 2–4: China – Forecast for Toys Sales Share by Sales Channel (Percent), 2015 – 2019
Figure 3–1: China – Dolls Market (Million US$), 2010 – 2014
Figure 3–2: China – Forecast for Dolls Market (Million US$), 2015 – 2019
Figure 3–3: China – Baby & Infant Toys Market (Million US$), 2010 – 2014
Figure 3–4: China – Forecast for Baby & Infant Toys Market (Million US$), 2015 – 2019
Figure 3–5: China – Plush Toys Market (Million US$), 2010 – 2014
Figure 3–6: China – Forecast for Plush Toys Market (Million US$), 2015 – 2019
Figure 3–7: China – Construction & Building Toys Market (Million US$), 2010 – 2014
Figure 3–8: China – Forecast for Construction & Building Toys Market (Million US$), 2015 – 2019
Figure 3–9: China – Educational / DIY Toys Market (Million US$), 2010 – 2014
Figure 3–10: China – Forecast for Educational / DIY Toys Market (Million US$), 2015 – 2019
Figure 3–11: China – Game & Puzzles Toys Market (Million US$), 2010 – 2014
Figure 3–12: China – Forecast for Game & Puzzles Toys Market (Million US$), 2015 – 2019
Figure 3–13: China – Sports & Outdoor Play Toys Market (Million US$), 2010 – 2014
Figure 3–14: China – Forecast for Sports & Outdoor Play Toys Market (Million US$), 2015 – 2019
Figure 3–15: China – Action & Toy Figures / Mini Dolls Market (Million US$), 2010 – 2014
Figure 3–16: China – Forecast for Action & Toy Figures / Mini Dolls Market (Million US$), 2015 – 2019
Figure 3–17: China – Electronic / Remote Control Toys Market (Million US$), 2010 – 2014
Figure 3–18: China – Forecast for Electronic / Remote Control Toys Market (Million US$), 2015 – 2019
Figure 3–19: China – Other Toys Market (Million US$), 2010 – 2014
Figure 3–20: China – Forecast for Other Toys Market (Million US$), 2015 – 2019
Figure 4–1: China – Department Stores Toys Sales (Million US$), 2010 – 2014
Figure 4–2: China – Forecast for Department Stores Toys Sales (Million US$), 2015 – 2019
Figure 4–3: China – Super/Hyper Toys Sales (Million US$), 2010 – 2014
Figure 4–4: China – Forecast for Super/Hyper Toys Sales (Million US$), 2015 – 2019
Figure 4–5: China – Internet Toys Sales (Million US$), 2010 – 2014
Figure 4–6: China – Forecast for Internet Toys Sales (Million US$), 2015 – 2019
Figure 4–7: China – Baby Products/Toy Shops Sales (Million US$), 2010 – 2014
Figure 4–8: China – Forecast for Baby Products/Toy Shops Sales (Million US$), 2015 – 2019
Figure 4–9: China – Wholesale Toys Sales (Million US$), 2010 – 2014
Figure 4–10: China – Forecast for Wholesale Toys Sales (Million US$), 2015 – 2019
Figure 4–11: China – Chain Stores Toys Sales (Million US$), 2010 – 2014
Figure 4–12: China – Forecast for Chain Stores Toys Sales (Million US$), 2015 – 2019
Figure 6–1: China – Internet Users (Ten Thousand), 2010 – June 2014
Figure 6–2: China – Popular Keywords Used in Online Toys Shopping (Percent), 2014
Figure 6–3: China – Online Toys Shopping (Percent), 2010 & 2014
Figure 6–4: China – Reasons for Buying Toys Online (Percent), 2014
Figure 6–5: China – Timeline of Selective Two Child Policy, 2013 – 2014
Figure 6–6: China – Per Capita Income of Urban and Rural Household (US$), 2006 – 2013
Figure 6–7: China – Per Capita Consumption Expenditures of Urban and Rural Household (US$), 2010 – 2013
Figure 7–1: China – Average Wage of Employed Persons in Urban Units Manufacturing Sector (US$), 2007 – 2013