Quarterly Beverage Tracker Third Quarter 2015: Lithuania; Comprehensive Quarterly Analysis of Year on Year Performance for All Commercial Beverages




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The weather remained distinctly average in Q3-15, however compared to Q3-14 it was slightly less favourable for the beverage industry. Despite declining dairy products prices, the demand remained similar and liquid dairy products volume remained stable. Alcoholic beverages however saw a drop, mostly due to excise tax rise that came into force in March 2015, and also due to lower temperatures in July - the critical third quarter month for the category. Soft drinks saw a 3% increase, but only as a result of an increasing interest in carbonates and packaged water.

Key Findings
Average temperatures prevent the growth of the majority of beverages categories

Alcoholic beverages sales down due to increased prices

Liquid dairy volumes remain unchanged, despite price drop

Carbonates enjoying largest growth among soft drinks

Canadeans Lithuania Quarterly Beverage Tracker Q3-15 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering:

Topline consumption volumes for Q3-2015 vs Q3-2014, moving annual totals (MAT) and latest 2015 forecasts for all beverage categories

Carbonates consumption data for Q3-2015 vs Q3-2014, moving annual totals (MAT) and latest 2015 forecasts split by regular vs low calorie, and key flavour

An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs brands and price trends

Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2015

Analysis of significant activity in the soft drinks market, including new product introductions (ranked by brand owner and detailing flavour, pack type/size, retail price and selected product shots)

Update on important soft drinks corporate activity

Quarterly selected retail price movements for key brands by category covering the most recent five quarters

Our Q3 special focus update on the latest trends in soft drinks flavours and innovation

Gain an in-depth understanding of the most up-to-date trends in the Lithuania beverage industry to support and enhance your strategic planning

Investigate the latest quarterly and emerging annual trends in Lithuania to back your marketing initiatives

Analyse the latest beverage category 2015 forecast projections to make well-informed decisions on the outlook in the marketplace for your company

View a selection of the key quarterly new soft drinks product launches and identify competitor activity

Access a quarterly Special Focus on a current industry hot topic offering qualitative insight from local consultants to determine opportunities for product innovation