Iced/rtd tea drinks has seen a slowdown in growth from 2013 suffering slightly from the economic turndown from its main market, China. With the rise in the concern surrounding peoples intake of sugar plain tea has seen good growth as this is considered to be the healthiest option, there has also been a new introduction in milk tea in China which has received a good response. Off-premise has continued to take shares especially in Latin America as high price increases and reduced opening hours have affected some of the countries markets negatively.
Iced/rtd tea drinks have continued to benefit from the health and wellness trend as people perceive tea to be a healthy attribute especially when there is green tea as the ingredients base
The rise of stevia is expected as more people move away from sugary beverages and towards natural sweeteners
PET bottles have continued to expand as they are light and easy to store and can be opened and closed whereas a carton or metal can cannot.
Canadeans Global Iced/RTD Tea Drinks report covering over 80 countries, provides:
Top line production, import, export and consumption volume from 2009-2014 with forecasts to 2018
2013-2014 volume data by segment, flavour, key company, packaging and distribution (on-/off-premise), with 2015 forecasts
Details of key new product launches in 2014 by company
Overview of the competitive landscape in the Iced/RTD Tea Drinks market, with analysis of key company performance
Insightful and valuable analysis of the drivers behind both current and emerging trends in the Iced/RTD Tea Drinks market
The Global Iced/RTD Tea Drinks report allows you to evaluate forecast projections to 2018, enhancing your understanding of the evolving trends and consumption patterns
The report is arranged by region, with accompanying country profiles giving you a comprehensive view of current and emerging trends and opportunities to support your corporate strategic planning
Identify the current and emerging trends and future growth opportunities in the global iced/rtd tea drinks market to assess the likely impact on your companys performance
Interrogate the data to understand both the historic and likely future performance of the global iced/rtd tea drinks industry by region and country to support your long-term strategic planning