Quarterly Beverage Tracker Third Quarter 2015: East Europe; Comprehensive Quarterly Analysis of Year on Year Performance for All Commercial Beverages


#474916

591pages

Canadean

$ 30000

In Stock

Summary
A mix of local financial and political instability when added to a general struggle in export markets, meant that economic recovery continued to be slow for many countries whilst for others, conditions actually worsened. Therefore overall there was no major upturn in economic revival. The level of unemployment was seen to drop in several countries, while it showed signs of increase in other countries such as Russia and Turkey.

Key Findings
Confidence levels on the mend

Packaged water gained in popularity

Beer and spirits hindered development of All Commercial Beverages, particularly in Russia

The most positive performance in 2015 is expected to be seen by hot drinks

Synopsis
Canadeans East Europe Quarterly Beverage Tracker Q3-15 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering:

Topline consumption volumes for Q3-2015 vs Q3-2014, moving annual totals (MAT) and latest 2015 forecasts for all beverage categories

Carbonates consumption data for Q3-2015 vs Q3-2014, moving annual totals (MAT) and latest 2015 forecasts split by regular vs low calorie, and key flavour

An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs brands and price trends

Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2015

Analysis of significant activity in the soft drinks market, including new product introductions (ranked by brand owner and detailing flavour, pack type/size, retail price and selected product shots)

Update on important soft drinks corporate activity

Quarterly selected retail price movements for key brands by category covering the most recent five quarters

An executive summary providing a concise analysis of the latest quarterly regional trends and outlook for 2015

Our Q3 special focus update on the latest trends in soft drinks flavours and innovation

ReasonsToBuy
Gain an in-depth understanding of the most up-to-date trends in the East Europe beverage industry to support and enhance your strategic planning

Investigate the latest quarterly and emerging annual trends in East Europe to back your marketing initiatives

Analyse the latest beverage category 2015 forecast projections to make well-informed decisions on the outlook in the marketplace for your company

View a selection of the key quarterly new soft drinks product launches and identify competitor activity

Access a quarterly Special Focus on a current industry hot topic offering qualitative insight from local consultants to determine opportunities for product innovation