Global Retail Analytics Market 2016-2020


#527325

43pages

Technavio

$ 2000

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About Retail Analytics

Retail analytics delivers flexible, scalable, cost-effective, and advanced solutions for optimizing marketing and merchandising decisions. It helps in the following areas:
Price rules and performance target management
Demand forecasting
Price and promotion modeling
Price and promotion optimization
Category management
Store clustering and price zone definition
Product assortment selection
Markdowns optimization
Competition analysis
Market basket analysis
Retailers have to analyze terabytes of data to understand consumer needs accurately. Retail analytics helps predict a range of consumer preferences, from simple demands to unique tastes. Organizations in the retail sector are using business intelligence (BI) and retail analytics tools in areas of customer intelligence, merchandising intelligence, and operational intelligence. Retail analytics tools help them understand customers and businesses better and increase their market shares.

Technavios analysts forecast the global retail analytics market to grow at a CAGR of 20.59% during the period 2016-2020.

Covered in this report
The report covers the present scenario and the growth prospects of the global retail analytics market for 2016-2020. To calculate the market size, the report considers revenue generated from software licenses, support and maintenance, and subscriptions from analytics applications in the retail industry.

The market is divided into the following segments based on functions:
Consumer analytics
Marketing analytics
Supply chain analytics
Merchandising and in-store analytics

Technavio's report, Global Retail Analytics Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
Angoss Software
Experian
IBM
Microsoft
Oracle
SAP
SAS institute

Other prominent vendors
Adobe
Information Builders
Infor
MicroStrategy
QlikTech
Tableau
Tibco Software

Market driver
Increasing volume of data from retail sector
For a full, detailed list, view our report

Market challenge
High cost of implementation and upgrading
For a full, detailed list, view our report

Market trend
Shift toward predictive analytics tools
For a full, detailed list, view our report

Key questions answered in this report
What will the market size be in 2020 and what will the growth rate be?
What are the key market trends?
What is driving this market?
What are the challenges to market growth?
Who are the key vendors in this market space?
What are the market opportunities and threats faced by the key vendors?
What are the strengths and weaknesses of the key vendors?

You can request one free hour of our analysts time when you purchase this market report. Details are provided within the report.
PART 01: Executive summary
Highlights
PART 02: Scope of the report
Top-vendor offerings
PART 03: Market research methodology
Research methodology
Economic indicators
PART 04: Introduction
Key market highlights
PART 05: Market landscape
Market overview
Applications of analytics in retail industry
Market size and forecast
PART 06: Market segmentation by function
Market overview
Types of retail analytics by function
PART 07: Geographical segmentation
Global retail analytics market segmentation by region 2015
Retail analytics market in Americas
Retail analytics market in EMEA
Retail analytics market in APAC
PART 08: Key leading countries
PART 09: Market drivers
PART 10: Impact of drivers
PART 11: Market challenges
PART 12: Impact of drivers and challenges
PART 13: Market trends
PART 14: Five forces analysis
PART 15: Key vendor analysis
Vendor landscape
Description of products and solutions
Other prominent vendors
PART 16: Appendix
List of abbreviations
PART 17: Explore Technavio
LOE
Exhibit 01: Product offerings
Exhibit 02: Retail analytics market segmentation
Exhibit 03: Applications of analytics in retail industry
Exhibit 04: Global retail analytics market 2015-2020 ($ billions)
Exhibit 05: Global retail analytics market by function 2015
Exhibit 06: Global retail analytics market by function 2015-2020
Exhibit 07: Types of retail analytics by function
Exhibit 08: Global retail analytics market segmentation by region 2015
Exhibit 09: Global retail analytics market by region 2015-2020
Exhibit 10: Global retail analytics market by region 2015-2020 ($ billions)
Exhibit 11: Impact of drivers
Exhibit 12: Impact of drivers and challenges
Exhibit 13: Five forces analysis