Marketing to Young Adults - UK - March 2016


#648970

N/A

Mintel

$ 3555

In Stock

Whilst it may be possible to buy the attention of young adults in the short run, brands looking to foster long lasting relationships will need to look beyond price promotions and discounting. Hiring and rental services present a strong option for brands looking to engage with young adults, offering the age group access to products, services and experiences that may otherwise be prohibitively expensive.