Quarterly Beverage Tracker Fourth Quarter 2015: Finland Comprehensive Quarterly Analysis of Year on Year Performance for All Commercial Beverages


#717545

26pages

Canadean

$ 1545

In Stock

Summary
Despite a stable quarter, annually all commercial beverage volumes fell in 2015 following a disappointing summer. Alcoholic drinks sales were down overall. Soft drinks overall were flat for the final quarter; they were down on overall 2014 volumes, influenced by a poor summer and other factors. Overall prices fell marginally during the Q4-15.

Key Findings
There has been a sharp drop in cooler units, this had an impact on consumption of bulk/HOD water

The number of active breweries in Finland is growing, as the microbrewery segment continues to boom

For the dairy drinks market, price was an important determining factor for consumers when making purchasing decisions

Limited positive activity was recorded, as the economic downturn continued to have a negative impact on hot coffee

Synopsis
Canadeans Finland Quarterly Beverage Tracker Q4-15 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering:

Topline consumption volumes for Q4-2015 vs Q4-2014, moving annual totals (MAT), full year 2015 provisional data and 2016 forecasts for all beverage categories

Carbonates consumption data for Q4-2015 vs Q4-2014, moving annual totals (MAT), full year 2015 provisional data and 2016 forecasts split by regular vs low calorie, and key flavour

An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs brands and price trends

Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2016

Analysis of significant activity in the soft drinks market, including new product introductions (ranked by brand owner and detailing flavour, pack type/size, retail price and selected product shots)

Update on important soft drinks corporate activity

Our Q4 special focus update on the latest trends in functional and flavoured waters

ReasonsToBuy
Gain an in-depth understanding of the most up-to-date trends in the Finland beverage industry to support and enhance your strategic planning

Investigate the latest quarterly and emerging annual trends in Finland to back your marketing initiatives

Analyse the latest beverage category 2016 forecast projections to make well-informed decisions on the outlook in the marketplace for your company

View a selection of the key quarterly new soft drinks product launches and identify competitor activity

Access a quarterly Special Focus on a current industry hot topic offering qualitative insight from local consultants to determine opportunities for product innovation