The cigarette market in Mexico is very large due to its young and growing population, which stood at over 122 million people as of 2013. Cigarettes are mostly consumed by urban middle class consumers, which is a unique trend compared to most other nations because the high prices and taxes prohibit poorer Mexicans from smoking. The market is chiefly dominated by two manufacturers, Philip Morris Mexico and BAT Mexico, with both companies producing cigarettes in the country making imports negligible. Overall, the cigarette market is experiencing long term decline because of high prices, growing health awareness, and government initiatives to curb smoking rates.
Philip Morris Mexico (PPM) and BAT Mexico account for 99.9% of the market between them in 2012
25.2% of the adult population smoke, with significantly more men, 37.4%, smoking compared to women, 14%
Non-duty paid cigarettes are a growing problem, accounting for 13% of the market in 2012, with most contraband originating from the US
Per capita consumption is expected to remained stable at around 300 pieces a year
Cigarettes in Mexico, is an analytical report by Canadean that provides extensive and highly detailed current and future market trends in the Mexican market.
What else does this report offer?
Market size and structure of the overall and per capita consumption based upon a unique combination of industry research, fieldwork, market sizing analysis, and our in-house expertise
Detailed information such as market shares and the recent developments of manufacturers and leading brands, along with company profiles
Regulations, taxation, retail pricing, smoking habits, and the growing health concerns affecting overall production
Prospects and forecasts of overall sales and consumption for 2015 to 2025
Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market
Identify the areas of growth and opportunities, which will aid effective marketing planning
As consumers product demands evolve, the dynamics between different countries also change favoring some countries and leaving others increasingly out of line with demand patterns. As a result, understanding the specific market dynamics of the Mexican market is crucial to ensuring maximum future sales
The differing growth rates in regional product sales drive fundamental shifts in the market. This report provides detailed, authoritative data on these changes - prime intelligence for marketers
Understand the market dynamics and essential data to benchmark your position and to identify where to compete in the future