Latvia is one of the three Baltic states, along with Estonia and Lithuania, that has a slightly larger population of two million people compared to its Baltic neighbors. The country has a large cigarette smoking population with 33% of over 18s smoking as of 2014. There is a large gender difference among smokers in Latvia as smoking is traditionally perceived as a male activity, which shows why 52% of men smoke whilst only 17.6% of women smoke. The country has a large problem with contraband, which accounted for 26% of the market as of 2015, due to high domestic prices and a porous border with Russia and Belarus.
Of the Latvian population, 33% smoke, as of 2014, which has remained steady for decades
More men, 52%, than women, 17.6%, smoke in the country
Per capita cigarette consumption, annually, stands at 864 pieces per person
Contraband, non-duty paid cigarettes account for 26% of the cigarette market. This is the highest rate in Europe
Cigarettes in Latvia is an analytical report by Canadean that provides extensive and highly detailed current and future market trends in the Latvian market.
What else does this report offer?
Market size and structure of the overall and per capita consumption based upon a unique combination of industry research, fieldwork, market sizing analysis, and our in-house expertise
Detailed information such as market shares and the recent developments of manufacturers and leading brands, along with company profiles
Regulations, taxation, retail pricing, smoking habits, and the growing health concerns affecting overall production
Prospects and forecasts of overall sales and consumption for 2014 to 2024
Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market
Identify the areas of growth and opportunities, which will aid effective marketing planning
As consumers product demands evolve, the dynamics between different countries also change favoring some countries and leaving others increasingly out of line with demand patterns. As a result, understanding the specific dynamics of the Latvian market is crucial to ensuring maximum future sales
The differing growth rates in regional product sales drive fundamental shifts in the market. This report provides detailed, authoritative data on these changes - prime intelligence for marketers
Understand the market dynamics and essential data to benchmark your position and to identify where to compete in the future