Colombia is one of the larger cigarette markets in South America, although it has long suffered from a contraband problem, which has impacted upon duty paid demand. Today, the market is contested between the two leading multinationals, Philip Morris International (PMI) and British American Tobacco (BAT), with PMI currently holding a slender lead over BAT. PMI operates through Philip Morris Colombia and its manufacturing arm, Coltabaco, which has a factory at Medellin.
-Colombia is one of the larger cigarette markets in South America, with overall annual consumption, including contraband supplies, estimated at 16.2 billion pieces in 2014
-The market is composed of a mix of domestic and international brands, with the latter comprising both legal imports and contraband supplies
-The market is dominated by filter cigarettes, which now form almost 97% of domestic manufacturers' sales volumes
Cigarettes in Colombia, is an analytical report by Canadean that provides extensive and highly detailed current and future market trends in the Colombian market.
What else does this report offer?
-Market size and structure of the overall and per capita consumption based upon a unique combination of industry research, fieldwork, market sizing analysis and our in-house expertise
-Detailed information such as market shares and recent developments of the manufacturers, leading brands along with company profiles
-Regulations, taxation, retail pricing, smoking habits, and the growing health concerns affecting overall production
-Prospects and forecasts of overall sales and consumption for 2014 to 2024
-Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market
-Identify the areas of growth and opportunities, which will aid effective marketing planning
-As consumers product demands evolve, the dynamics between different countries also change favoring some countries and leaving others increasingly out of line with demand patterns. As a result, understanding the specific market dynamics of the Colombian market is crucial to ensuring maximum future sales
-The differing growth rates in regional product sales drive fundamental shifts in the market. This report provides detailed, authoritative data on these changes - prime intelligence for marketers
-Understand the market dynamics and essential data to benchmark your position and to identify where to compete in the future